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Senior Growth Marketing Manager
2 months ago
Pave is a leading compensation platform that empowers businesses to build and retain world-class teams through intelligent compensation planning, communication, and benchmarking.
Job SummaryWe are seeking a highly skilled Senior Growth Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing comprehensive quarterly marketing campaigns to drive net new pipeline, experimenting to identify new sources of pipeline, and owning paid channel and paid media campaigns to deliver positive ROI.
Key Responsibilities- Develop and execute comprehensive quarterly marketing campaigns to drive net new pipeline
- Drive experimentation to identify new sources of pipeline
- Own paid channel and paid media campaigns to deliver positive ROI
- Partner with key stakeholders in marketing, sales, and product to align on strategy, investment, and plan
- Define, track, and measure success for all campaigns
- Partner with our rev ops team to improve existing conversion rates throughout the funnel
- Communicate outcomes and learnings to company leadership on a regular basis
- Track record of driving qualified sales pipeline for a B2B software product (bonus points for experience with PLG motions)
- Deep understanding of core digital marketing/demand channels, marketing funnel tactics, and metrics
- Proficiency with marketing automation and CRM platforms such as Hubspot and Salesforce
- Deeply analytical with an experimental mindset
- Excellent communication skills, both written and verbal (bonus points for copywriting skills)
- Able to balance being detail-oriented while having a bias to action
Pave offers a competitive salary range of $150,000 - $200,000 USD per year, as well as a comprehensive total compensation package including equity, top-notch medical, dental, and vision coverage, commuter benefits, catered lunch, an unlimited PTO policy, and many other region-specific benefits.
Why Pave?Pave is committed to a diverse and inclusive workforce and is an equal opportunity employer. We value intellectual honesty and transparency and bring this to our interview process. If you're a motivated and analytical individual with a passion for growth marketing, we encourage you to apply.