Digital Marketing Analyst

4 days ago


Cleveland, Ohio, United States The Sherwin-Williams Company Full time
Job Description

We are seeking a highly motivated and experienced Digital Media Analyst with 5+ years of experience to join our team at The Sherwin-Williams Company. The ideal candidate will have a strong background in extracting and transforming channel-centric data, merging it into a cross-platform perspective, and delivering digital marketing analysis, social media performance, and content effectiveness.

Key Responsibilities
  • Extract, transform, and analyze social and digital performance data from multiple sources and integrate that information into a cross-channel campaign-level report.
  • Understand and interpret Market Mix Models and digital performance implications and recommendations.
  • Provide data-driven, actionable insights and recommendations for improving paid media and organic social performance.
  • Work with stakeholders to gather and interpret omni-channel marketing campaign objectives, developing appropriate measurement and analytical strategies; document and deliver test designs in alignment with objectives.
  • Generate and interpret analytic and reporting findings to deliver data-driven, actionable insights; provide recommendations for changes to marketing strategies that will achieve marketing goals and objectives.
  • Maintain and improve upon current automated reporting dashboards.
  • Support additional projects as requested.
Requirements
  • Experience with social media analytics and reporting.
  • Experience measuring marketing campaigns and designing test scenarios.
  • Knowledge of digital media KPIs and analytics tools.
  • Experience with visualization tools such as MicroStrategy, Funnel, Tableau, Google Data Studio, DOMO, and ability to build dashboard reporting.
  • Experience pulling and analyzing data via Google Analytics for organic social and paid media campaigns that include display, native, video/OTT, streaming audio, paid social, and paid search.
  • Experience with social media analytics, including pulling metrics for Facebook, Twitter, Instagram, Pinterest, LinkedIn, and others utilizing native platforms and social media aggregation tools, experience with Sprout Social and/or Sprinklr is a plus.
Preferred Qualifications
  • Experience with data extraction and transformation tools e.g. SQL, Sprout, Python, R.

We are looking for someone who can work on-site at our office. Relocation costs are not covered. Job duties include contact with other employees and access to confidential and proprietary information and/or other items of value, and such access may be supervised or unsupervised. The Company therefore has determined that a review of criminal history is necessary to protect the business and its operations and reputation and is necessary to protect the safety of the Company's staff, employees, and business relationships.



  • Cleveland, Ohio, United States The Sherwin-Williams Company Full time

    Job Title: Digital Marketing AnalystWe are seeking a highly skilled Digital Marketing Analyst to join our team at The Sherwin-Williams Company. As a key member of our marketing team, you will be responsible for analyzing and interpreting complex data to inform marketing strategies and drive business growth.Key Responsibilities:Extract, transform, and analyze...


  • Cleveland, Ohio, United States Make & Model Marketing Full time

    Job DescriptionWe are seeking a highly detail-oriented and enthusiastic Marketing Assistant to join our team at Make & Model Marketing. As a Marketing Assistant, you will play a vital role in supporting our Co-Founders and Account Manager by performing various digital marketing-related tasks.Key Responsibilities:Assist in creating monthly reports containing...


  • Cleveland, Ohio, United States Make & Model Marketing Full time

    Job OpportunityWe are seeking a highly skilled and detail-oriented Marketing Assistant to join our team at Make & Model Marketing. This role involves providing valuable support to our Co-Founders and Account Manager by performing a variety of digital marketing-related tasks.The ideal candidate would have a great attention to detail, be enthusiastic about...


  • Cleveland, Ohio, United States Marcus Thomas Full time

    Job SummaryMarcus Thomas is a leading digital marketing agency that excels in strategic marketing communications. We're a team of innovators who thrive on challenges and push the boundaries of what's possible.We're seeking a skilled analyst to join our team. As a key member of our data-driven marketing team, you'll work closely with our web, social, media,...


  • Cleveland, Ohio, United States JOANN Stores Full time

    Job SummaryWe are seeking a highly skilled Digital Optimization Analyst to join our team at JOANN Stores. As a key member of our digital marketing team, you will play a pivotal role in developing and executing strategies to optimize search campaigns globally, driving traffic and conversion rates for our e-commerce platform.Key ResponsibilitiesSearch Engine...


  • Cleveland, Ohio, United States Further Full time

    Job OverviewWe're seeking a seasoned Digital Marketing Strategist to join our team at Further. As a key member of our marketing team, you'll be responsible for driving business impact through data-driven marketing initiatives.Key Responsibilities:Develop and execute strategic digital marketing plans to drive business growth.Manage budgets, timelines, and...


  • Cleveland, Ohio, United States 4AIR Full time

    Job DescriptionThe Digital Marketing Manager is responsible for the creation, implementation, execution, and management of all digital marketing campaigns, lead acquisition, and digital projects within the 4AIR brand. This includes Paid Search, SEO, Social Media, Email Marketing, reporting, market trend analysis, competitive research, and website edits. They...


  • Cleveland, Ohio, United States Motorola Solutions Full time

    Job Title: Digital Marketing ManagerMotorola Solutions is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for developing and executing demand-generation strategies to drive leads and grow the sales pipeline across digital and traditional channels.Key...


  • Cleveland, Ohio, United States American Advertising Federation Full time

    Job Title: Digital Marketing ManagerDestination Cleveland is seeking a highly skilled Digital Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for managing, monitoring, and updating our day-to-day marketing technology, including our website, analytics, and marketing automation platforms.Key...


  • Cleveland, Ohio, United States The Sherwin-Williams Company Full time

    Job DescriptionThe Digital Strategy Manager plays a pivotal role in driving the company's digital narrative, fostering strong relationships with cross-functional partners, and delivering effective digital marketing strategies.Key Responsibilities:Develop and implement digital strategies that align with business goals and objectives.Collaborate with brand,...


  • Cleveland, Ohio, United States AEG Full time

    {"title": "Digital Marketing Coordinator", "description": "Join Our Team as a Digital Marketing CoordinatorWe are seeking a highly skilled and creative Digital Marketing Coordinator to join our team at AEG. As a Digital Marketing Coordinator, you will be responsible for developing and executing email, web, and mobile initiatives that drive engagement and...


  • Cleveland, Ohio, United States NCS Credit Full time

    Job Title: Digital Marketing SpecialistAt NCS Credit, we are seeking a highly skilled Digital Marketing Specialist to join our Marketing team. As a key member of our team, you will be responsible for developing and implementing online marketing strategies to promote our products, services, and brand.Key Responsibilities:Conduct market research to identify...


  • Cleveland, Ohio, United States NCS Credit Full time

    Job Title: Digital Marketing SpecialistNCS Credit is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing online marketing strategies to promote our products, services, and brand.Key Responsibilities:Conduct market research to identify...


  • Cleveland, Ohio, United States shark&minnow inc Full time

    Job Title: Associate Project CoordinatorShark&minnow inc. is seeking a highly skilled and motivated Associate Project Coordinator to join our team. As a key member of our consultancy, you will play a crucial role in the development and execution of our digital marketing strategies.Key Responsibilities:Manage and publish branded digital marketing systems,...


  • Cleveland, Ohio, United States AEG Full time

    Job Title: Digital Marketing CoordinatorAbout the Role:We are seeking a highly skilled Digital Marketing Coordinator to join our team at AEG. As a Digital Marketing Coordinator, you will be responsible for managing and growing our social media presence, creating engaging content, and analyzing performance metrics.Key Responsibilities:* Manage and grow our...


  • Cleveland, Ohio, United States Further Full time

    Job OpportunityWe're seeking a talented Performance Marketing Lead to join our team at Further.About the RoleAs a Performance Marketing Lead, you will be responsible for managing budget, timelines, and deliverables to ensure the team is achieving business impact goals. You will also offer thought leadership on industry trends, communicate clearly and...


  • Cleveland, Ohio, United States JOANN Stores Full time

    Job Summary As a Digital Optimization Analyst at JOANN Stores, you will play a pivotal role in developing and executing top-tier strategies to optimize search campaigns globally. In this dynamic position, you will remain at the forefront of industry trends and best practices, leveraging your expertise to innovate tactics and align with our long-term...


  • Cleveland, Ohio, United States AEG Full time

    Job Title: Digital Marketing CoordinatorWe are seeking a highly skilled Digital Marketing Coordinator to join our team at AEG. As a Digital Marketing Coordinator, you will be responsible for developing and executing email, web, and mobile initiatives to engage our audience and drive business results.Key Responsibilities:Manage and grow our social media...


  • Cleveland, Ohio, United States Medical Mutual of Ohio Full time

    About the RoleWe are seeking a highly skilled Digital Marketing & Web Analytics Specialist to join our team at Medical Mutual of Ohio. As a key member of our marketing team, you will be responsible for maintaining and developing web analytics and campaign tracking infrastructures to drive business growth and improve customer engagement.Key...


  • Cleveland, Ohio, United States VividFront Full time

    Marketing Executive Job DescriptionVividFront is a dynamic agency focused on establishing a strong online presence, building brands, and driving revenue through strategic digital marketing campaigns.We're seeking a well-rounded digital marketer who thrives in a fast-paced environment and is passionate about the ever-changing field of digital marketing. As a...