Digital Marketing Specialist
3 weeks ago
VividFront is a dynamic agency that excels in setting a strong website foundation, building brands, and driving revenue through strategic digital marketing campaigns.
We're seeking a well-rounded digital marketer to join our business-to-consumer team. As a Marketing Executive, you'll be responsible for executing earned and owned campaigns from the quoting/spec stage through final quality control, launch, and reporting. This role is not client-facing, but you'll have opportunities to relay data and strategic recommendations to clients.
The successful candidate will gain a wide range of experience with marketing strategies and tactics across various marketing mediums and industries. We value self-starters with entrepreneurial spirits who can seize and create opportunities within our organization.
Key Responsibilities:
- Execute and measure the effectiveness of email marketing campaigns
- Execute and measure the effectiveness of social media campaigns
- Provide creative direction for effective social media content
- Collaborate with our in-house design team to bring creative ideas to fruition
- Develop content writing and copywriting skills
- Conduct influencer and affiliate research, outreach, and relationship management
- Perform industry research, competitor research, and keyword research
- Manage organic social media, including follower-building and engagement tactics
- Prepare and analyze reports
Desired Skills and Abilities:
- Proven track record as a marketing executive or in a similar role
- Demonstrated creativity and business acumen
- Basic understanding of strategic planning principles and marketing best practices
- Solid grasp of audience targeting, market research, and data analysis
- Superior writing skills
- Creative and quick learner
- Ability to work in a fast-paced environment
- High attention to detail
- Experience with Klaviyo and/or Shopify
- Experience with creative concepting and art direction
Requirements:
- Bachelor's degree in Marketing, Communications, or a related field
- 3+ years of experience in a fast-paced marketing role
- Google Analytics Certification
Why Work at VividFront:
- Unlimited paid vacation policy
- Outstanding benefits with full family and dependent health insurance coverage
- Relaxed work environment with no dress code
- Flexible, hybrid work-from-home and office setup
- 3 months fully paid Birthing Parent leave
- Week-long holiday office closure prior to New Year
- Summer Fridays
- Stackable incentive opportunities
- Free downtown parking
This is a full-time position at our Downtown Cleveland location, with a hybrid of remote and in-person work.
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