Digital Marketing Specialist

3 weeks ago


Cleveland, Ohio, United States VividFront Full time

VividFront is a dynamic agency that excels in setting a strong website foundation, building brands, and driving revenue through strategic digital marketing campaigns.

We're seeking a well-rounded digital marketer to join our business-to-consumer team. As a Marketing Executive, you'll be responsible for executing earned and owned campaigns from the quoting/spec stage through final quality control, launch, and reporting. This role is not client-facing, but you'll have opportunities to relay data and strategic recommendations to clients.

The successful candidate will gain a wide range of experience with marketing strategies and tactics across various marketing mediums and industries. We value self-starters with entrepreneurial spirits who can seize and create opportunities within our organization.

Key Responsibilities:

  • Execute and measure the effectiveness of email marketing campaigns
  • Execute and measure the effectiveness of social media campaigns
  • Provide creative direction for effective social media content
  • Collaborate with our in-house design team to bring creative ideas to fruition
  • Develop content writing and copywriting skills
  • Conduct influencer and affiliate research, outreach, and relationship management
  • Perform industry research, competitor research, and keyword research
  • Manage organic social media, including follower-building and engagement tactics
  • Prepare and analyze reports

Desired Skills and Abilities:

  • Proven track record as a marketing executive or in a similar role
  • Demonstrated creativity and business acumen
  • Basic understanding of strategic planning principles and marketing best practices
  • Solid grasp of audience targeting, market research, and data analysis
  • Superior writing skills
  • Creative and quick learner
  • Ability to work in a fast-paced environment
  • High attention to detail
  • Experience with Klaviyo and/or Shopify
  • Experience with creative concepting and art direction

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field
  • 3+ years of experience in a fast-paced marketing role
  • Google Analytics Certification

Why Work at VividFront:

  • Unlimited paid vacation policy
  • Outstanding benefits with full family and dependent health insurance coverage
  • Relaxed work environment with no dress code
  • Flexible, hybrid work-from-home and office setup
  • 3 months fully paid Birthing Parent leave
  • Week-long holiday office closure prior to New Year
  • Summer Fridays
  • Stackable incentive opportunities
  • Free downtown parking

This is a full-time position at our Downtown Cleveland location, with a hybrid of remote and in-person work.



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