Director of Social Media and Influencer
6 days ago
We are seeking a highly skilled and experienced Director to lead our social media and influencer marketing efforts. As a key member of our team, you will be responsible for developing and implementing comprehensive social media strategies that drive brand awareness, engagement, and advocacy.
Key Responsibilities:- Develop and execute social media strategies that align with our business objectives and target audience demographics.
- Oversee the creation, curation, and publishing of high-quality content across all social media channels.
- Foster meaningful interactions with our social media followers and monitor conversations, trends, and feedback to inform strategy adjustments.
- Plan and execute social media campaigns to support marketing initiatives, product launches, events, and promotions.
- Develop and execute influencer marketing strategies to leverage partnerships with relevant influencers and thought leaders.
- Partner with social/media analysts to track key metrics, analyze performance data, and generate regular reports for stakeholders.
- Lead and inspire a team of social media managers, specialists, and content creators to achieve our social media goals.
- Bachelor's degree in marketing, communications, journalism, or a related field.
- 8-10+ years of social media management experience, preferably in a global or multinational organization.
- Relevant category/Beauty industry experience preferred.
- Strong leadership skills, with experience managing teams and fostering a collaborative work environment.
- Acute understanding of social media platforms, algorithms, and best practices.
- Experience in developing paid, earned, and owned content strategies.
- Excellent written and verbal communication skills.
- Strategic thinker with the ability to analyze data and identify trends.
- Creativity, adaptability, and a passion for staying up-to-date with the latest social media trends and technologies.
We offer a competitive salary range of $158,130.00 - $193,270.00 DOE and a dynamic work environment that values diversity, equity, and inclusion. If you are a motivated and experienced professional looking to make a meaningful impact, we encourage you to apply.
At SharkNinja, we believe in the importance of diversity, equity, and inclusion in our workplace. We are committed to creating a culture that values and respects the unique perspectives and experiences of all our associates. We strive to be an employer of choice for talented individuals from diverse backgrounds.
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