Sales and Marketing Representative

1 week ago


Columbia, South Carolina, United States Creature Comforts Brewing Co. Full time
Job Title: Sales Specialist

Location: Remote

Job Family: Specialist

Reports To: Area Sales Manager

Exemption: Exempt

Position Purpose:

The Sales Specialist plays a critical role in building the Creature Comforts Brewing Co. brand in South Carolina by fostering strong relationships with distributors, retailers, and consumers. This position requires a strong understanding of the beer industry and the ability to effectively manage wholesaler relationships to drive sales growth and brand awareness.

Key Responsibilities:Maintaining Freshness Standards in Market:
  • Ensure all products in the market meet company freshness standards.
  • Regularly inspect retail and distribution points to verify product quality.
  • Collaborate with supply chain and logistics teams to address any issues related to product freshness.
In-Market Program Execution & Merchandising:
  • Execute marketing and sales programs in the market to drive product visibility and sales.
  • Implement merchandising strategies to enhance product presentation and appeal.
  • Monitor and report on the effectiveness of in-market programs and merchandising efforts.
Retail and Distributor Relationship Management:
  • Build and maintain strong relationships with key retailers and distributors.
  • Negotiate terms and agreements to optimize product placement and sales opportunities.
  • Provide ongoing support and communication to retail and distributor partners.
On & Off Premise Distribution Gains/Management:
  • Identify and secure new on-premises (bars, restaurants) and off-premises (retail stores) distribution opportunities.
  • Manage existing distribution channels to ensure consistent product availability and sales growth.
  • Analyze market trends and sales data to inform distribution strategies.
Consumer Education & Engagement/Events:
  • Plan and execute consumer engagement events to promote brand awareness and product knowledge.
  • Educate consumers about product features, benefits, and brand story through various channels.
  • Gather consumer feedback and insights to inform marketing and sales strategies.
Requirements:
  • Minimum of 1 year of sales experience preferred, as is familiarity with Central and Upstate SC markets (Columbia/Greenville/Spartanburg/Rock Hill).
  • Experience within some aspect of the three-tier system or customer service industry preferred.
  • Valid Driver's License for the state where work is performed and clean driving record.
  • Self-motivation and ability to work with limited amount of direction; ability to work both independently and within a team to accomplish goals.
  • Strong sense of urgency and commitment to achieving results.
  • Strong judgment and professional maturity.
  • Ability and willingness to travel; this role will require some overnight travel, not expected to exceed more than 25% of total work time, travel and lodging expenses covered.
  • Willing to work occasional evening and weekend hours.
Physical Requirements:
  • Ability to move 155 lb. keg to a two-wheeler and secure and lift same keg up onto another keg (stacking safely).
  • Must wheel double stacked kegs up to 100 feet, carry 55lbs in each hand 100 feet, and carry 155 lb. keg up one stair.
  • Must be able to push/pull weights up to 50 lbs. and maintain the grip strength required to carry 30 lb. cases.
  • Must be able to lift 50 lbs for loading tents, tables, beer, etc.
  • Demonstrate their ability to climb, kneel, crawl, twist, squat and reach overhead. The position requires frequent, constant standing and walking.


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