Global Marketing Director for Low Voltage Therapies

4 weeks ago


Austin, Texas, United States Abbott Full time
Job Summary

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.

We are seeking a highly skilled Global Marketing Director for Low Voltage Therapies to lead the strategic vision and execution for our low voltage therapies, including traditional pacemakers, physiologic pacing, and novel therapies. This role is pivotal in driving the global strategy, ensuring the delivery of life-saving technologies, and managing a high-performing team of upstream and downstream marketers.

Key Responsibilities:

Develop and implement the global marketing strategy, value propositions, and marketing initiatives for low voltage therapies.

Lead and mentor a team of high-performing individuals, providing both informal and formal coaching to align with organizational objectives.

Identify growth opportunities, prioritize initiatives, and develop business cases to support R&D and Business Development, including M&A activities.

Work closely with internal and external stakeholders, including global, regional, and local markets, field sales force, technology, legal, regulatory, medical affairs, public affairs, executive management, creative departments, vendors, and healthcare professionals.

Lead both long-term (3-5 years) and short-term (annual) strategic planning, including analysis, recommendations, and presentations to senior leadership.

Act as the voice of the customer within the organization, leading market research and intelligence efforts to inform strategy and tactical decisions.

Translate insights and analysis into effective value propositions and ensure alignment across the organization to deliver these propositions.

Develop and lead global pricing strategies, tools, and insights to enhance margins.

Drive the research and development of the next-generation platform for low voltage therapies. Collaborate with R&D teams to ensure innovative solutions meet market needs and regulatory requirements.

Oversee the execution of launch plans to ensure successful global product launches. Develop and implement best practices for launch excellence, including cross-functional coordination, market readiness, and post-launch evaluation.

Manage both upstream and downstream marketing activities, ensuring a cohesive strategy from product development through to market launch and beyond.

Foster strong relationships with global teams to ensure alignment and successful implementation of marketing strategies across different regions.

Qualifications:

Minimum 10 years of experience with progressive responsibility in medical devices, healthcare, diagnostics, brand management, or healthcare marketing.

Proven ability to interact directly with executive leadership to drive strategy and investment decisions.

Strong strategic marketing acumen and experience in leading upstream and/or downstream marketing functions.

Expertise in insight-based strategic marketing communications development.

Deep understanding of both US and international markets.

Demonstrated ability to lead and develop teams and collaborate with cross-functional teams.

Proven ability to develop and execute complex strategic business and marketing plans.

Familiarity with primary and secondary market research and data analysis.

Experience and proficiency with P&L and budget management.

Ability to travel approximately 40%, including internationally.

BS/BA in Marketing or a related field; advanced degree preferred.

What We Offer:

Competitive salary and benefits package.

Opportunity to work in a dynamic and innovative environment.

Career growth and development opportunities within a global organization.

Follow your career aspirations to Abbott for diverse opportunities with a company that provides the growth and strength to build your future. Abbott is an Equal Opportunity Employer, committed to employee diversity.

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