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Associate Director, US Marketing Lead
2 months ago
Ascendis Pharma is a dynamic, fast-growing global biopharmaceutical company with a strong presence in the United States, Denmark, and Europe. Our mission is to develop new and potentially best-in-class therapies to address unmet medical needs.
About the RoleWe are seeking an experienced Associate Director, US Marketing to join our team. As a key member of our commercial organization, you will be responsible for developing and executing marketing strategies and tactics in support of our investigational treatment for hypoparathyroidism.
Key Responsibilities- Develop and execute marketing plans and tactics for a launch product, collaborating with our global commercial colleagues.
- Partner with sales and market access teams to develop effective sales strategies, campaigns, and resources to achieve goals established for the US Business Unit.
- Oversee creation of compelling marketing and patient support material, working closely with our US commercial colleagues.
- Develop and oversee the execution of key marketing tactics in rare disease and provide insightful recommendations to improve the overall brand experience.
- Monitor the competitive landscape, identify market research opportunities, and provide business updates and tactical recommendations to the commercial organization.
- Ability to thrive in a fast-paced environment, lead through ambiguity, and manage multiple projects simultaneously.
- Bachelor's degree in marketing, business, or related field.
- 8+ years' experience in pharmaceutical marketing, preferably with brand management experience.
- Proficiency in core principles of brand management, including brand positioning, value proposition, segmentation, messaging, and investment optimization.
- Excellent communication and presentation skills and the ability to effectively interact with multiple audiences.
- Strong analytical skills as well as a strong understanding of healthcare market dynamics and the ability to identify market trends that impact business goals.
- Medical insurance
- Vision insurance
- Dental insurance
- 401(k)
- Paid maternity leave
- Paid paternity leave
- Commuter benefits
- Disability insurance