Public Relations Specialist

4 weeks ago


Tampa, Florida, United States Coca-Cola Beverages Florida Full time

Coca-Cola Beverages Florida is seeking a skilled Communications Manager to develop and execute comprehensive communication strategies across the business.

The ideal candidate will have a strong background in communications, public relations, or a related field, and be able to multitask and work in a fast-paced environment.

Key responsibilities include:

  • Developing and managing communication strategies, messages, and channels to support effective, timely, and accurate communications to internal and external stakeholders
  • Identifying key stakeholders and developing messaging strategies for each
  • Building and managing relationships with key internal and external stakeholders
  • Managing internal communication channels, including screens, websites, and portals
  • Measuring communication program effectiveness and developing strategies to improve outcomes
  • Engaging in activities to build and maintain a positive visual identity for Coca-Cola Beverages Florida
  • Functioning as a trusted advisor to key partners on communication subjects
  • Assisting other departments with communication needs and planning
  • Updating and tracking channel performance data

Requirements include:

  • Bachelor's degree in Communications, English, Public Relations, Journalism, or a related field
  • Ability to multitask and work in a fast-paced environment; proven time-management skills
  • Self-directed and able to communicate with a wide range of audiences
  • Experience with developing/planning communications strategies, including social media and associate engagement strategies
  • Excellent written and verbal communication skills
  • Hands-on experience with Facebook Business Manager and LinkedIn Ad Manager
  • Ability to measure campaign success with analytical skills
  • Proficient in Adobe, Illustrator, WordPress, WIX, and Microsoft Office products


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