Digital Media Strategist

6 days ago

New York, New York, United States Zenith Full time
Job Description

About Zenith

Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. As a leading media buying network, Zenith's expertise lies in driving real, tangible business outcomes that will have a measurable effect on our clients' business. Every investment we make has a return on investment (ROI) mindset, not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities, and our media investments for some of the world's leading brands.

Job Overview

This position requires a highly motivated individual to assist in the day-to-day execution of a(n) account(s). The Director, Digital Investment will be responsible for activating digital strategic plan development and all aspects of implementation. This individual will learn and embody Zenith's vision of Live ROI as a mantra and manage several direct reports.

Key Responsibilities

  • Assist with planning and implementation for client accounts across digital and print for clients in the Technology and Financial sectors
  • Play a leading role in all aspects of campaign management, including vendor liaison and reporting
  • Train and support Assistant Planners in billing, reporting, trafficking, analytics, and research
  • Assist in presenting data, insights, and media to clients
  • Have intimate knowledge of consumer habits and touchpoints, including magazine, digital, mobile, social, and video
  • Craft knowledgeable and relevant points of view (POVs) that assess media opportunities and place appropriate value
  • Manage vendor billing, including insertion orders, monthly billing reports, discrepancy resolution, and reconciliations
  • Manage social and LinkedIn campaigns reaching financial advisors in institutional investors, analyze, optimize content performance, and present recommendations to clients
  • Assist in negotiating buys, makegoods, positioning, value-add negotiations
  • Draw actionable insights based on syndicated data, Nielsen, Comscore, Strategy, TNS, adrelevance, and Quantcast
  • Build relationships with vendors to analyze value and applicability of media vehicles for client media plans
  • Create dynamic presentations that effectively communicate to our clients
  • Maintain a knowledge of all ad serving platforms across platforms, including Medialets, Vindico, and DFA
  • Prepare and deliver buying and digital trafficking specs and guidelines
  • Conquer magazine positioning reports
  • Continuously search for opportunities to be positive and share the positive side of every situation

Qualifications

  • Bachelor's degree in Marketing, Advertising, or a related field
  • 8+ years of digital media buying and planning experience
  • Experience planning digital campaigns for products in both the B2C and B2B space and ability to confidently present these to clients both on the phone and in-person
  • Excellent verbal and written communication skills, interpersonal skills, detail-orientation, follow-through skills
  • Strong analytical, research, and quantitative skills
  • Hard-working, resourceful, and thrive in a fast-paced environment
  • Advanced Excel and PowerPoint skills, including formulas, v-lookup, conditional formats, pivot tables, etc.
  • Strong understanding of the technology marketplace, including awareness of key publishers, products, and trends
  • Experience with Prisma and DCM preferred
  • Experience with research tools such as Nielsen, Comscore preferred

  • Digital Media Strategist

    6 days ago

    New York, New York, United States Jump 450 Media Full time

    Job OverviewWe are seeking a highly skilled Digital Media Strategist to join our team at Jump 450 Media. As a key member of our team, you will be responsible for developing and executing comprehensive digital media plans that drive business results for our clients.Key ResponsibilitiesMedia Planning and Buying: Develop and execute paid digital media campaigns...

  • Media Planning Strategist

    6 days ago

    New York, New York, United States Publicis Media Full time

    Job SummaryWe are seeking a highly skilled Media Planning Strategist to join our team at Publicis Media. As a key member of our media planning and strategy function, you will play a critical role in developing and executing media plans that drive business growth for our clients.Key ResponsibilitiesMedia Planning and Strategy: Contribute to the development of...

  • Digital Media Planner

    1 day ago

    New York, New York, United States Publicis Media Full time

    Job SummaryWe are seeking a highly skilled Media Planning Strategist to join our team at Publicis Media. As a key member of our media planning and strategy function, you will play a critical role in developing and executing media plans that drive business growth for our clients.Key ResponsibilitiesMedia Planning and Strategy Development: Contribute to the...

  • Digital Media Strategist

    1 week ago

    New York, New York, United States Olaplex LLC Full time

    About the Role:We are seeking a highly skilled Senior Manager of Digital Media to drive innovation and industry leadership across our digital channels.This is a key leadership role that will oversee the development and execution of a holistic integrated digital media strategy to achieve key business objectives.The ideal candidate will have a proven track...

  • Social Media Strategist

    1 week ago

    New York, New York, United States Allara Full time

    Job Title: Social Media StrategistAbout Allara:We're a healthcare company that provides effective solutions and consistent medical support for women. Our mission is to provide real access, attention, and understanding to our customers.About the Role:We're looking for a creative thinker to join our team as a Social Media Strategist. This role will be...

  • Digital Sales Strategist

    1 day ago

    New York, New York, United States U.S. News & World Report Full time

    About the RoleWe are seeking a highly skilled Digital Sales Strategist to join our team at U.S. News & World Report in New York. As a key member of our advertising team, you will play a critical role in developing and executing digital and integrated media plans that drive business growth.Key ResponsibilitiesSupport Account Executives in preparing for sales...

  • Senior Digital Engagement Strategist

    1 week ago

    New York, New York, United States Paradigm Staffing Full time

    About the Role: Paradigm Staffing is representing a rapidly expanding B2C technology company poised to make significant strides in both the US and European markets. We are seeking a Senior Digital Engagement Strategist to join our dynamic team. Key Responsibilities: Develop and execute comprehensive social media strategies that align with the company’s...

  • Digital Media Manager

    1 week ago

    New York, New York, United States Flywheel Digital Full time

    About the RoleWe are seeking a highly skilled Digital Media Manager to join our Amazon DSP Team at Flywheel Digital. As a key member of our team, you will be responsible for managing a portfolio of clients and providing data-driven proposals and strategic recommendations for their DSP campaigns.**Key Responsibilities:**Act as the main point of contact for a...

  • Social Media Advertising Strategist

    2 weeks ago

    New York, New York, United States Direct Agents Full time

    Company OverviewDirect Agents is on the lookout for a seasoned Paid Social Strategist who is ready to elevate their career and become a key influencer in the digital marketing landscape. The ideal candidate is a results-driven professional with a strong affinity for data-centric performance marketing and a commitment to surpassing client expectations.Role...

  • Social Media Strategist

    2 weeks ago

    New York, New York, United States The Ladders Full time

    About Us The Ladders is a premier full-service creative and media agency dedicated to connecting talent with technology to foster growth for brands. We have evolved through the merger of innovative agencies, combining content creation and distribution into a comprehensive marketing solution. Supported by industry leaders, our agency operates globally with...

  • Lead Social Media Strategist

    2 weeks ago

    New York, New York, United States Edelman Full time

    **Privacy Notice****Social Media Strategy Supervisor - Retail**Edelman is seeking a Social Media Strategy Supervisor to enhance our dynamic team of social strategists, practitioners, and community specialists supporting a leading retail client. In this role, you will be tasked with crafting and implementing innovative social and digital marketing strategies...

  • Social Media Supervisor

    1 month ago

    New York, New York, United States Digital Media Management Full time

    Please note that DMM will only contact you using email addresses that end in .com. We have been made aware that someone may be using aliases such as to contact individuals as part of an apparent scam. Those individuals are not affiliated with DMM, so we do not recommend interacting with that email alias, or any others that do not end in .com should you...

  • Strategist, Brand Solutions

    6 days ago

    New York, New York, United States Horizon Media Full time

    About the RoleWe are seeking a highly skilled and experienced Brand Strategist, Creative Solutions to join our team at Horizon Media. As a key member of our Brand team, you will work closely with our internal teams and external clients to deliver innovative and effective solutions that drive business growth and success.Key ResponsibilitiesAccount...

  • Digital Marketing Strategist

    1 day ago

    New York, New York, United States Ropes & Gray Full time

    About Ropes & GrayRopes & Gray is a leading global law firm with a strong presence in major business centers worldwide. With a team of over 2,500 lawyers and professionals, the firm provides top-notch legal services to clients across various industries.The firm has a long history of excellence, consistently ranking among the top law firms globally. Its...

  • Digital Media Strategist

    6 days ago

    New York, New York, United States DEPT Full time

    About the RoleDEPT is seeking a seasoned professional to lead our Organic Media department as the Head of Organic Media. This individual will be responsible for managing a team of Directors, Senior Directors, and track leads, overseeing our SEO, Content, and Influencer teams. The successful candidate will be accountable for managing the organic media...

  • Brand Strategist, Creative Solutions

    6 days ago

    New York, New York, United States Horizon Media Full time

    About the RoleWe are seeking a highly skilled and experienced Brand Strategist, Creative Solutions to join our team at Horizon Media. As a key member of our Brand team, you will play a critical role in delivering innovative and effective solutions for our clients.Key ResponsibilitiesAccount ManagementManage key client accounts, focusing on creative...

  • Paid Media Strategist

    2 days ago

    New York, New York, United States Direct Agents Full time

    About the RoleWe are seeking a highly skilled and experienced Paid Media Strategist to join our team at Direct Agents. As a Paid Media Strategist, you will play a key role in developing and executing strategic plans to drive business growth and achieve client goals.Key ResponsibilitiesDevelop and execute media strategies to drive business growth and achieve...

  • Digital Marketing Strategist

    4 days ago

    New York, New York, United States Ropes & Gray Full time

    About Ropes & GrayRopes & Gray is a leading global law firm with a strong presence in major business centers worldwide. With a team of over 2,500 lawyers and professionals, we provide top-notch legal services to clients across various industries.We have been consistently recognized for our expertise in areas such as asset management, private equity, M&A,...

  • Social Media Advertising Strategist

    2 weeks ago

    New York, New York, United States Direct Agents Full time

    Company OverviewDirect Agents is a dynamic agency seeking a seasoned Paid Social Strategist who is ready to elevate their career and establish themselves as a leader in the field. The perfect candidate is a results-driven individual with a strong affinity for data-centric marketing strategies and a commitment to surpassing client expectations.Position...

  • Social Media Marketing Trainee

    2 weeks ago

    New York, New York, United States NU Media Holdings Full time

    Position Overview:NU Media Holdings is a global digital marketing and public relations agency based in New York City. Our mission is to integrate innovative digital platforms with effective marketing strategies to serve our esteemed clientele.Our team comprises a talented mix of web developers, online marketing specialists, and digital strategists...