Marketing Technology Product Manager

2 weeks ago


Pleasanton, California, United States Avispa Technology Full time
Job Description

Avispa Technology - Marketing Technology Product Manager

A prominent provider of enterprise software solutions is in search of a Marketing Technology Product Manager. The ideal candidate will play a crucial role in defining and executing the vision, implementation, and daily support of marketing technology products. This position involves collaboration with various departments within the organization, including Marketing, Sales, and Business Technology, as well as external partners, to leverage technology's potential to enhance overall business performance. The successful applicant will stay informed about current technologies and best practices to empower colleagues, drive organizational progress, and take proactive steps towards new capabilities that address real marketing challenges. The company fosters a positive work environment.

Avispa Technology - Marketing Technology Product Manager Compensation and Benefits:

  • Hourly compensation: $60-$70/hr
  • Worksite: Leading enterprise software solutions company (Hybrid)
  • W2 Employment, Group Medical, Dental, Vision, Life, Retirement Savings Program, Paid Sick Leave
  • 40 hours/week, 5 Month Assignment

Avispa Technology - Marketing Technology Product Manager Responsibilities:

  • Quickly develop expertise in relevant technologies to implement new advantages, articulate technical specifications, and communicate new requirements across the organization.
  • Design and execute a strategic vision for the products under your purview, aligned with marketing priorities.
  • Collaborate with various marketing teams to understand their campaigns and strategies, defining how the products can support business objectives.
  • Establish and maintain analysis and reporting processes to evaluate success and assess the effectiveness of new technologies and initiatives.
  • Create and maintain documentation, training materials, and other resources based on technology requirements and solutions.

Avispa Technology - Marketing Technology Product Manager Qualifications:

  • 6+ years in a Technical Product Manager, Program Manager, or Consultant role within a technical domain.
  • 5+ years of experience with various marketing technologies such as Marketo, SFDC, Drift, DemandBaseOne, Bombora, or similar alternatives.
  • Familiarity with task management tools like Workfront, Jira, or other tracking systems.
  • Experience with marketing technology.
  • Demonstrated ability to decompose complex concepts into manageable parts, communicate them effectively, and execute plans.
  • Proven track record of leading multiple cross-functional projects and initiatives.
  • Strong project and time management skills, with a demonstrated ability to adapt to changing circumstances.
  • Excellent verbal and written communication skills, along with strong analytical and collaborative abilities.
  • Knowledge of personalization, direct mail platforms, customer marketing technologies, and analytics-related technologies.
  • Experience with agile development methodologies.


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