Healthcare Marketing Specialist

1 week ago


Chandler, Arizona, United States Discover Vein and Vascular CenterDiscover Surgical Center Full time
Job Overview

A dynamic and fast-paced Vascular Practice is in search of a part-time Healthcare Marketing Specialist with expertise in Medical Marketing. This role is essential for driving referral growth and promoting the practice's services and products, ensuring that referral sources receive exemplary service.

Key Responsibilities

  • Conduct regular visits to medical offices to foster new referrals and sustain ongoing relationships with referral sources.
  • Develop and implement strategic sales plans to attract new referrals while nurturing existing ones to enhance business growth.
  • Build and maintain strong connections with referral sources, including coordinators, physicians, hospitals, clinics, and other healthcare professionals.
  • Engage in weekly meetings with the administrative and managerial teams.
  • Ensure high levels of customer satisfaction by addressing concerns from referral offices promptly.
  • Analyze market dynamics to identify strengths, weaknesses, opportunities, and threats.
  • Design and execute innovative marketing initiatives.
  • Gather and present relevant data effectively.

Qualifications

  • A bachelor's degree is preferred.
  • Prior experience in marketing to healthcare facilities is required.
  • Proven ability to establish and maintain productive working relationships with medical offices within the designated area.
  • Effective communication skills in English, both verbal and written, to interact with physicians, referral coordinators, and patients efficiently.
  • Demonstrates a helpful, knowledgeable, and courteous demeanor while maintaining a positive outlook.
  • Familiarity with vascular diseases and medical terminology is advantageous.
  • Ability to handle sensitive information with confidentiality and discretion.
  • Self-motivated, organized, and adept at time management, problem-solving, and multitasking with attention to detail.
  • Strong analytical and critical thinking capabilities.
  • Excellent communication and presentation skills.
  • Ability to collaborate effectively within teams.
  • Proficient in route planning and mapping skills.
  • Valid driver's license and ability to travel using personal or company vehicles.
  • Computer literacy is essential.


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