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Digital Marketing Specialist

2 months ago

Chandler, Arizona, United States VB Cosmetics Inc Full time
Job Description

Company Overview

VB Cosmetics Inc is a dynamic and innovative company that is passionate about beauty and committed to delivering exceptional products to our customers.

Job Summary

We are seeking a highly motivated and detail-oriented Marketing Associate to join our team. As a Marketing Associate, you will play a crucial role in driving our brand marketing growth plans and product launches.

Key Responsibilities

  • Web Product Page Management
    • Create and update product pages with accurate content in Shopify.
    • Ensure product information is current and correctly displayed across all platforms.
  • Influencer and PR Coordination
    • Manage product requests for influencer and PR teams.
    • Communicate effectively with customer service to fulfill these requests in a timely manner.
  • Customer Service Support
    • Provide support to customer service teams regarding marketing-related inquiries.
    • Serve as a liaison between marketing and customer service to ensure accurate information flow for launches, discontinuations, and promotions.
  • Data Analysis and Reporting
    • Pull and analyze data related to product launches and promotions.
    • Generate reports to support marketing strategies and decisions.
  • Label Management
    • Collaborate with the graphic designer and internal team to update product labels and packaging.
    • Ensure labels comply with branding guidelines and regulatory requirements in partnership with the Quality Control department.
  • Cross-functional Collaboration
    • Work closely with various departments to ensure marketing efforts are aligned with overall business objectives.
    • Participate in team meetings and contribute to brainstorming sessions.

Requirements

  • Education
    • Bachelor's degree in marketing, Business, Communications, or a related field.
  • Experience
    • 1-2 years of experience in a marketing role.
    • Familiarity with marketing tools and platforms (e.g., CRM software, analytics tools, Shopify).
  • Skills
    • Strong organizational skills and attention to detail.
    • Excellent written and verbal communication skills.
    • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint).
    • Ability to multitask and manage multiple projects simultaneously.
    • Strong analytical skills with the ability to interpret data and make data-driven decisions.

What We Offer

  • Competitive salary and performance-based bonuses.
  • Comprehensive health, dental, and vision insurance.
  • Opportunities for professional growth and development.
  • Employee discounts on our beauty products.