Marketing Strategist

4 days ago

Chandler, Arizona, United States Insight Enterprises, Inc. Full time
About the Role

We are seeking a highly skilled Marketing Strategist to join our team at Insight Enterprises, Inc. as an ABM Marketing Specialist. This is a unique opportunity to leverage your expertise in digital marketing and account-based marketing to drive business growth and revenue.

Key Responsibilities
  • Develop and Execute ABM Campaigns: Design and implement personalized marketing campaigns that target top accounts, driving pipeline growth and revenue.
  • Collaborate with Cross-Functional Teams: Work closely with sales, marketing, and corporate teams to develop and execute global campaigns.
  • Utilize Marketing Automation Tools: Leverage tools like Salesforce, Marketo, and Demandbase to manage and execute campaigns, analyze data, and drive outcomes.
  • Measure and Report Success Metrics: Track and report on ABM success metrics, including campaign performance, opportunity influence, account-level engagement, and return on investment.
  • Stay Up-to-Date on Industry Trends: Stay current on industry trends and best practices in ABM and B2B marketing, applying this knowledge to optimize campaigns and drive results.
Requirements
  • Bachelor's Degree: A bachelor's degree from a four-year college or university, or equivalent experience.
  • Marketing Experience: 2-4 years of marketing experience, with a focus on ABM and digital marketing.
  • Marketing Automation Tools: Strong understanding of marketing automation tools, including Salesforce, Marketo, and Demandbase.
  • Communication Skills: Excellent communication skills, both written and verbal.
  • Project Management: Ability to manage multiple projects simultaneously and work effectively under deadlines.
  • Analytical Mindset: Analytical mindset with the ability to interpret complex data sets and drive outcomes.
About Insight Enterprises, Inc.

Insight Enterprises, Inc. is a Fortune 500 Solutions Integrator helping organizations accelerate transformation by unlocking the power of people and technology. With a 35-year foundation in hardware and software supply chain augmenting our deep expertise in cloud, data, AI, cybersecurity, and intelligent edge, we guide organizations through complex digital decisions to achieve extraordinary results.

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