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Internal Communications and Marketing Director

2 months ago


Baltimore, Maryland, United States InsideHigherEd Full time

About the Role

The Director of Internal Communications and Engagement will lead the development and execution of strategic internal communications plans and messaging for InsideHigherEd's faculty, staff, and students. This role will be responsible for creating and implementing effective internal communications strategies that engage and inform diverse constituencies across the institution.

Key Responsibilities

  • Develop and execute integrated strategic communications plans and messaging for internal constituencies.
  • Lead the development and execution of multimedia communications strategies that inform and engage while building brand affinity among internal constituencies.
  • Proactively partner across the institution to create and implement effective strategic internal communications plans and processes.
  • Create and improve processes that continue improving the quality of work.
  • Serve as communications advisor to leaders and program teams across the university for effective department/division level communications in a highly decentralized and matrixed organization.
  • Develop and integrate consistent messaging across internal communications channels and among main internal communications clients (HR, President's Office, Provost's Office, Deans, Institutes, etc.) to ensure effective and engaging communications that connects all faculty, staff, and students to the InsideHigherEd mission.
  • Manage planning for internal events and meetings including, but not limited to: University wide town hall meetings, listening sessions, conferences, etc.
  • Work with analytics staff to develop and execute an effective and consistent internal communications data measurement system to regularly evaluate and improve internal communications efforts.
  • Serve as communications representative on university workgroups as needed.

Requirements

  • Master's Degree in Communication, marketing or related field.
  • Eight years related experience.
  • Communication skills. Writing/editing/public relations skills.
  • Additional experience may substitute for education to the extent permitted by the InsideHigherEd equivalency formula.

Preferred Qualifications

  • Five years of senior level management experience.
  • Experience as an effective leader of communications teams.
  • Success in designing and implementing creative, innovative, and effective internal communications and change management strategies.