Ecommerce Marketing Specialist
4 weeks ago
LaSalle Network is seeking an experienced Ecommerce Marketing Manager to join our team. As a key member of our marketing team, you will be responsible for managing and optimizing our presence across major online marketplaces, including Amazon, Walmart, and Target.
Key Responsibilities:- Develop and manage effective search campaigns to enhance product visibility and drive sales across Amazon, Walmart, and Target marketplaces
- Create and optimize product listings to improve search rankings and conversion rates
- Oversee and maintain online storefronts on Amazon, Walmart, and Target, ensuring they are up-to-date and aligned with our client's brand objectives
- Manage and curate social feed postings on Amazon to engage customers and promote products
- Conduct comprehensive keyword research to identify high-performing keywords and integrate them into product listings and campaigns
- Analyze competitors' strategies and performance to identify opportunities and drive improvements in our own marketplace strategies
- Monitor and manage account health and customer feedback to maintain a positive reputation and address any issues promptly
- Proven experience in managing ecommerce campaigns on Amazon, Walmart, and Target marketplaces
- Strong knowledge of product listing optimization, search campaign management, and storefront management
- Experience with keyword research and competitive analysis
- Familiarity with Rithum (Channel Advisor) is preferred but not mandatory
- Excellent communication skills and the ability to work both independently and as part of a team
- Strong analytical skills with a data-driven approach to problem-solving
- Bachelor's degree required
LaSalle Network is an Equal Opportunity Employer m/f/d/v.
LaSalle Network is the leading provider of direct hire and temporary staffing services. For over two decades, LaSalle has helped organizations hire faster and connect top talent with opportunities, from entry-level positions to the C-suite. With units specializing in Accounting and Finance, Administrative, Marketing, Technology, Supply chain, Healthcare Revenue Cycle, Call Center, Human Resources, and Executive Search. LaSalle offers staffing and recruiting solutions to companies of all sizes and across all industries.
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