Ecommerce Manager
1 day ago
Empowered Staffing is seeking an experienced Ecommerce Manager to join our team. As an Ecommerce Manager, you will be responsible for delivering e-commerce revenue and gross profit targets.
Key Responsibilities:
- Own the dedicated US website platform (Shopify), ensuring that performance, UI, functionality, and usability are best in class.
- Develop and execute strategies and tests to drive online sales growth, increase conversion rates, improve subscription conversion and retention, and improve customer engagement.
- Analyze traffic and sales data to identify opportunities to improve digital performance through merchandising, messaging, UX, and more.
- Manage on-site SEO optimization and work with the UK digital team collaboratively to optimize traffic management.
- Collaborate with marketing to develop and execute digital marketing campaigns that drive traffic and sales.
Requirements:
- Demonstrable experience in website management and conversion rate optimization for a direct-to-consumer brand.
- Proven commercial acumen with good numerical skills with the ability to build and maintain forecasts across sales, KPIs, and products.
- Proven track record of developing e-commerce growth strategies that have increased sales and profitability of a Shopify-based e-commerce channel.
- Strong technical skills with a high level of proficiency in Shopify and a working familiarity with web development languages (e.g., HTML, CSS, Liquid).
- Hands-on experience designing and executing experiments to increase conversion rates and optimize website performance.
- Good understanding of UI and web-design fundamentals and experience of having put them into practice.
- Strong analytical skills and data fluency to interpret traffic and sales data, identify trends, and generate actionable insights.
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