Regional Luxury Account Manager
16 hours ago
About the Role:
As a Regional Luxury Account Manager at Clase Azul México, you will be responsible for identifying the needs of both new and current customers to aid them in their success using our product. This will be done by developing an appropriate level of communication with clients and internal team members to better understand and mitigate any issues the customers may face.
Key Responsibilities:
- Management of luxury accounts and connecting with key consumers in their assigned geographic area and will report to the local Division VP
- Travel required within Control States inclusive of Michigan, North Carolina, Ohio, Pennsylvania, and Virginia. Preferred 'home' market would be Detroit, Philadelphia, or Columbus.
- Acting as our in-market authority on our tequila portfolio, deliver inspirational trainings and tastings on Clase Azul, trade and consumer facing – brand storyteller
- Manage brand allocations by SKU by market in collaboration with DVP and broker partner
- Participate in wholesaler and key account reviews
- Provide leadership in the development and execution of market strategies.
- Ensure that our broker and key account staff are expertly trained and emotionally incentivized to promote the Clase Azul portfolio
- Develop, track and maintain a target list of on-premise luxury accounts and premier retailers
- Work with and without the local broker teams to secure listings in identified luxury accounts and agree (& organize & execute where appropriate) promotional activities to drive visibility, activation and consumer pull
- Manage amenity programs in select luxury hotel and resort properties
- Build a database of high net worth individuals and organizations to interact with the Clase Azul experience
- Identify & activate appropriate third-party partnerships that can help to reinforce our luxury positioning, and access our target consumers
- Work with Clase Azul's U.S. team to execute local & national initiatives.
- Regular reporting of all activities against targets, competitor and market activity, including self-analysis of local distribution data to deliver efficiency in the field
- Management and best use of one's annual personal travel and entertainment budget
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