Brand Activation Marketing Manager

4 weeks ago


Columbus, Ohio, United States Chipotle Full time

CULTIVATE A BETTER WORLD

At Chipotle, we're changing the face of fast food by serving responsibly sourced, classically cooked, real food with wholesome ingredients without artificial colors, flavors or preservatives. We're committed to making our food more accessible to everyone while continuing to be a brand with a demonstrated purpose as we lead the way in digital, technology and sustainable business practices.

The Regional Marketing Leader - Key Markets will develop annual marketing plans for key markets to grow sales and increase consumer perceptions, build national community initiatives, locally activate national campaigns, and support regional vice president and local ops.

KEY RESPONSIBILITIES

  • Leads local marketing for region with focus on key markets, which make up a significant percentage of Chipotle's current revenue and future growth, to increase sales and consumer perceptions.
  • Create and execute annual local marketing plan for key markets with objectives, strategies, and activations.
  • Develops national community initiatives which build consumer trust through increasing the perception Chipotle Cultivates a Better World. Executes each community initiative with organizational cross-functional partners for national launch.
  • Locally activates national campaigns by creating and developing local marketing in key markets which drives campaign awareness. Campaigns include new products, national sports and partnerships, brand campaigns, farming, and foodprint.
  • Supports regional vice president and local ops teams. Attends and participates in weekly ops calls and quarterly meetings, and communicates market performance trends.

WHAT WE'RE LOOKING FOR

  • Bachelor's Degree in Marketing or another related field
  • 5-8 years of experience
  • Some supervisory experience preferred
  • Cultivates Creativity, Strategic Mindset, Collaborates, Communicates Effectively, Manages Complexity, Action Oriented
  • Travel as needed to Newport Beach, CA and regional locations. Must be able to drive and have a valid driver's license to different regional areas

PAY TRANSPARENCY

A reasonable estimate of the current base pay range for this position is $85,000.00–$115,000.00. You are also eligible for annual cash bonuses and equity awards based upon performance and other factors.

Chipotle offers a competitive total rewards package, which includes medical, dental, and vision insurance, 401k, sick leave, vacation time, and much more.



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