Marketing Director

1 week ago


Charlottesville, Virginia, United States Elder Research Full time
About the Role

We are seeking a highly organized and driven Marketing Manager to join our small, collaborative marketing team at Elder Research, Inc.

The ideal candidate will have a strong background in marketing, excellent communication skills, and a proactive approach to problem-solving.

Key Responsibilities
  • Collaborate with business leaders to address marketing and business development needs.
  • Lead conference and event planning, execution, and evaluation.
  • Develop relationships with conference organizers to secure speaking opportunities, sponsorships, and content placement.
  • Manage lead generation activities related to events.
  • Maintain relationships with professional associations.
  • Execute email marketing campaigns.
  • Create and implement efficient processes and workflows for daily marketing tasks.
  • Assist in planning integrated marketing campaigns.
Requirements
  • 5-10 years' experience in marketing, communications, or a similar role.
  • Eagerness to learn and adapt to new challenges.
  • Proven experience in managing corporate events or industry conference participation.
  • Excellent communication skills with a proactive approach.
  • Proven ability to create organized processes that enhance efficiency.
  • Experience leading projects that involve multiple colleagues from planning to completion.
  • Skilled at translating strategic ideas into actionable campaigns.
  • Confident self-starter with a willingness to challenge the status quo.
  • Detail-oriented optimizer.
Desired Skills
  • Bachelor's degree highly preferred.
  • Prior experience in B2B marketing with a strong understanding of current trends and techniques.
  • Experience preparing people for public speaking opportunities.
  • Ability to build lasting relationships with stakeholders.
  • Experience with marketing automation tools such as HubSpot.
  • Familiarity with project management platforms such as Trello.
  • Knowledge of data science, AI, and machine learning topics.

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