Lead Copy Strategist

2 weeks ago


New York, New York, United States Publicis Groupe Full time

Join Our Dynamic Team in the Pharmaceutical Marketing Arena

Key Responsibilities:

  • Oversee and implement comprehensive copy creation for brand initiatives aimed at healthcare professionals and consumers.
  • Foster collaborative relationships with Creative, Account, and Client teams to ensure that copy is in line with marketing goals.
  • Work alongside the Medical Director on content creation as necessary.
  • Guide and support Junior Copywriters to ensure high-quality output.

Essential Qualifications

Skills Required:

  • Proven ability to identify and develop compelling creative concepts.
  • Extensive understanding of pharmaceutical marketing strategies.

Experience Needed:

  • A minimum of 10 years in web copywriting, particularly within the pharmaceutical or healthcare sectors.
  • Experience in writing specifically for healthcare professionals is essential.
  • A Bachelor's degree is required.

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