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Lead Copy Strategist

2 months ago


New York, New York, United States Publicis Groupe Full time

Join Our Dynamic Team in the Pharmaceutical Marketing Arena

Key Responsibilities:

  • Oversee and drive the creation of comprehensive copy for brand initiatives aimed at healthcare professionals and consumers.
  • Foster collaborative relationships with Creative, Account, and Client teams to ensure that copy aligns seamlessly with marketing goals.
  • Work closely with the Medical Director on content creation as necessary.
  • Guide and mentor Junior Copywriters to ensure high-quality output.

Essential Qualifications

Skills:

  • Proven ability to identify and implement compelling creative concepts.
  • Extensive understanding of pharmaceutical marketing practices.

Requirements:

  • A minimum of 10 years' experience in digital copywriting, particularly within the pharmaceutical or healthcare sectors.
  • Experience in writing specifically for healthcare professionals is essential.
  • A Bachelor's degree is required.