Senior Family Engagement Specialist

6 days ago

Minneapolis, Minnesota, United States Jeremiah Program Full time
About Jeremiah Program

Jeremiah Program is a nonprofit organization dedicated to empowering single mothers to achieve economic mobility through education, affordable childcare, housing, skills training, and career development.

Job Summary

We are seeking a highly motivated and experienced Family Outreach and Enrollment Coordinator to join our team. The successful candidate will be responsible for coordinating the execution of our recruitment and admissions strategy, implementing effective marketing and outreach efforts, and building relationships with prospective families.

Key Responsibilities
  • Recruitment Execution & Strategy Refinement
    • Support the execution of our year-round recruitment and admissions strategy to meet our recruitment goals.
    • Implement JP-wide messaging and communication tools to highlight our unique value proposition and enrollment details.
    • Communicate with program applicants with an asset-based and strengths-oriented lens and high levels of customer service.
    • Disseminate messaging directly and with moms through various channels, including our website, print media, radio, social media, texts, and emails.
    • Develop turnkey tools and resources collaboratively with campuses to be used locally for outreach to local partners and families and holding recruitment events.
    • Lead conversations and information sessions with families about Jeremiah Program and all aspects of the JP journey.
    • Provide an excellent experience for families and program applicants, often serving as the first impression and shaping the initial experience of JP families as they learn about and onboard into the JP journey.
    • Manage recruitment tracker, reporting on recruitment funnel and keep CRM updated and provide updates to team on progress against goals.
    • Continuously identify ways to improve JP's recruitment efforts.
  • Enrollment Experience Management
    • Work with Senior Directors, Directors of Family Programming, and campuses to center the design of the application and enrollment process in the high-quality, high-equity experience of families that will shape the long-term JP experience for families and make updates accordingly.
    • Partner closely with campuses to positively engage and welcome families to the JP opportunity, providing excellent customer services and professionalism.
    • Implement JP-wide process for applying, enrolling, and successfully onboarding new Jeremiah Program families.
    • Ensure and maintain the efficient and effective processes, forms, systems, and communication of the holistic recruitment and enrollment process focused on the family experience.
    • Monitor data and progress regarding housing and child development center availability to support families applying for housing or childcare and to ensure an equitable, thoughtful, and coordinated process managing requests.
    • Build and manage CRM to monitor and track pipeline of families and build organized and effective process for engaging and communicating with families.
    • Leverage and analyze data at all stages to report on attrition and persistence and to identify creative strategies to improve the yield of families at each stage of the recruitment, enrollment, and participation process.
  • Expansion to New Communities
    • Support the expansion to a new community as needed, serving as a utility player to successfully launch JP in new geographies.
  • Other Duties as Assigned
    • Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
    • This role will offer flexible hours with the expectation that there are consistent evening commitments to be accessible to moms in three time zones (Pacific, Central, and Eastern).
    Requirements
    • Bachelor's degree in marketing, management, communications, or relevant field a plus.
    • Minimum three years of relevant experience in marketing, recruitment, social services, or related field.
    • Believes unapologetically in the power of JP moms and families and as authors of their futures.
    • Demonstrated passion for creating equitable systems and world-class educational and developmental experiences.
    • Communicates with asset-based perspective with a high level of customer service and positively engages with a wide variety of individuals from an array of backgrounds and experiences.
    • Detail-oriented and attentive to look & feel, data accuracy, and well-crafted communication.
    • Self-starter with excellent organizational and project management skills and the ability to perform successfully in a fast-paced setting with quick turnarounds and competing priorities.
    • Excellent communication skills, including ability to draft concise, clear, and direct communications and prepare well-designed, strategic, and compelling presentations.
    • Agile and resourceful problem solver who develops creative solutions to improve outcomes.
    • Collaborative and able to build and maintain productive internal and external relationships.
    • Results-oriented, with strong data analysis to drive action planning.
    • Proficiency with Microsoft Office tools and adept utilizing and implementing technology solutions.

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