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Marketing Director

2 months ago

Kenosha Wisconsin, United States Legrand North America Full time
About the Role

We are seeking a highly skilled Marketing Manager to join our team at Legrand North America. As a key member of our marketing team, you will be responsible for developing and executing marketing strategies to drive business growth and brand awareness.

Key Responsibilities
  • Develop and execute marketing plans to achieve business objectives
  • Manage and maintain brand standards and messaging across all marketing channels
  • Collaborate with cross-functional teams to develop and execute marketing campaigns
  • Conduct market research and analysis to inform marketing strategies
  • Manage and oversee external vendor partners to support marketing efforts
  • Develop and maintain relationships with key stakeholders, including customers, agents, and specifiers
  • Manage and analyze data to measure marketing effectiveness and make data-driven decisions
Requirements
  • Minimum of 8 years of marketing experience, with a focus on brand development and marketing strategy
  • BA/BS degree or higher in Marketing, Journalism, or Communications
  • Specific experience in the lighting industry is a plus
  • Experience with product launch planning and execution
  • Experience with market research (qualitative and quantitative)
  • Ability to work in a fast-paced environment, often meeting tight deadlines
  • Experience with Microsoft Office Suite; Adobe Suite a plus
  • Experience with CRM / demand generation / marketing automation software a plus
  • Understands basic legal principles, including copyrights and trademarks
  • Flexibility with respect to shifting priorities and schedules; willingness to work additional hours, as needed, to meet deadlines
About Legrand North America

Legrand North America is a leading provider of electrical and digital building infrastructures. Our purpose is to improve lives by transforming the spaces where people live, work, and meet with electrical and digital infrastructures and connected solutions that are simple, innovative, and sustainable.

We are a global company with a presence in 180 countries, and we are committed to excellence in all that we do. We offer a comprehensive benefits package, including medical, dental, and vision coverage, as well as a high employer 401K match and paid time off to volunteer.