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Marketing Specialist

2 months ago

Columbus, Ohio, United States Sparks Wiz Limited Full time

Position Overview:
We are looking for a proactive and detail-oriented Marketing Specialist to support our marketing efforts at Sparks Wiz Limited, a consulting firm focused on various engineering disciplines, including structural, mechanical, electrical, civil, and environmental engineering. The successful candidate will be instrumental in driving our marketing strategies and amplifying our brand visibility in the engineering sector.

Key Responsibilities:

  1. Campaign Management:
    • Assist in the design and implementation of marketing campaigns aimed at showcasing our services and expertise.
    • Collaborate with the marketing department to produce engaging content across multiple platforms, including social media, email newsletters, and our corporate website.
  2. Content Development:
    • Create and refine marketing materials such as brochures, case studies, newsletters, and blog entries.
    • Ensure all produced content adheres to brand standards and effectively conveys our unique value proposition.
  3. Online Marketing:
    • Oversee and refresh the company’s website and social media channels to boost engagement and online presence.
    • Track and evaluate website traffic and social media analytics to guide marketing decisions.
  4. Event Planning:
    • Assist in the coordination of industry events, trade shows, and client seminars, including logistics, promotional materials, and follow-up communications.
    • Support the development of presentations and marketing collateral for events.
  5. Market Analysis:
    • Conduct research to identify market trends, competitive dynamics, and client requirements.
    • Analyze data to inform marketing strategies and enhance service offerings.
  6. Team Collaboration:
    • Work closely with engineering teams to gather project insights and success stories for marketing initiatives.
    • Coordinate with external vendors and agencies for various marketing projects as necessary.
  7. Administrative Duties:
    • Maintain marketing databases and CRM systems to ensure accurate tracking of leads and client interactions.
    • Assist in monitoring budgets and reporting for marketing activities.
Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • 1-3 years of experience in a marketing role, ideally within the engineering or consulting sectors.
  • Strong written and verbal communication abilities.
  • Proficiency in digital marketing tools and social media platforms.
  • Familiarity with graphic design software (e.g., Adobe Creative Suite) is advantageous.
  • Exceptional organizational skills and attention to detail.
  • Ability to thrive in a collaborative, fast-paced environment.
Benefits:
  • Competitive salary and performance-based bonuses.
  • Comprehensive health and dental insurance.
  • Retirement savings plan with company matching.
  • Opportunities for professional growth and career advancement.
  • Flexible work environment and initiatives promoting work-life balance.
Job Type:
  • Full-time
Pay:
  • $30.00 per hour
Expected hours:
  • 40 hours per week
Schedule:
  • Monday to Friday
Work location:
  • Remote

Sparks Wiz Limited is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.