Digital Marketing Specialist

1 day ago


Columbus, Ohio, United States JLB Full time
Job Description

We are seeking a highly skilled Digital Marketing Specialist to join our team at JLB, a leading marketing agency in Franklin, TN. As a key member of our digital marketing team, you will be responsible for managing and optimizing paid search campaigns on Google and Bing to increase conversions, calls, and revenue.

Key Responsibilities:

  • Manage Search Engine Marketing campaigns on Google, Bing, Ad Roll, and social media networks
  • Develop and implement digital marketing strategies to drive business growth and revenue
  • Collaborate with cross-functional teams to ensure alignment and success of digital marketing initiatives
  • Stay up-to-date with the latest digital marketing trends, tools, and technologies
  • Provide data-driven insights and recommendations to inform digital marketing decisions

Requirements:

  • Bachelor's degree in digital marketing, marketing, business, or a related field
  • Intermediate or higher expertise in Microsoft Office Suite (Word, Excel, PowerPoint, and Outlook)
  • At least 2 years of experience in SEO, SEM, and social media marketing
  • Prior Google Analytics certification or readiness to earn the certification
  • Strong written and verbal communication skills
  • Strong project management skills
  • Ability to meet deadlines and work in a fast-paced environment

About JLB:

JLB is a dynamic and innovative marketing agency that provides a range of digital marketing services to businesses across the Nashville marketplace. We are committed to delivering exceptional results and providing a challenging and successful environment for our employees.



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