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Programmatic Sales Executive
2 months ago
We are seeking a highly skilled and enthusiastic Account Executive, Programmatic Sales to join our programmatic sales team. This role will help the department continue to grow revenue and relationships quarter over quarter in 2024 and beyond.
Key Responsibilities:- Lead programmatic sales efforts for the New York Post Digital Network, driving and supporting PMP and PG sales initiatives.
- Develop and own relationships with programmatic buyers in assigned territory, agencies, DSPs, and in-house programmatic marketers.
- Partner with the national sales team to expand the overall private marketplace business, providing support for programmatic RFP responses, client calls, and delivering insights and analysis as needed.
- Identify opportunities in the open exchanges to convert into PMP/PG campaigns.
- Collaborate with the advertising operations team to guarantee the successful delivery of programmatic PMP campaigns, troubleshoot any challenges that arise, and proactively devise strategies to enhance revenue through deal optimization.
- Understand how to leverage all programmatic strategies and platforms, including, but not limited to, the use of 1st party data and data clean room solutions.
- Work closely with Post Studios, our in-house creative studio, on all outbound programmatic marketing material, including client presentations.
- BA/BS preferred.
- 3+ years of sales experience from one of the following: ad agency, agency trading desk, SSP, DSP, or publisher.
- Client/agency-facing experience.
- Book of business with contacts and relationships within the advertising industry highly preferred.
- Proven track record of consistently delivering against sales targets.
- Knowledge of SSP interfaces a plus.
- Willingness to travel as needed.
- Ability to work cross-functionally with other internal teams.
- Excellent communicator with proven ability to lead client presentations.
- Strong organizational and time management skills.
- Positive attitude and a good sense of humor.
The New York Post is an equal opportunity employer and does not discriminate in hiring or the terms and conditions of employment because of an individual's race, color, religion, national origin, age, disability, gender, sexual orientation, citizenship, or any other characteristic protected by federal, state, or local law.
