Marketing Director
3 weeks ago
Job Summary
We are seeking a talented Marketing Director to lead our fastest-growing business segment and drive category growth.
This role is responsible for developing and executing marketing plans to drive household penetration, brand preference, and market share in the Male Grooming Category.
Key Responsibilities
- Develop local go-to-market strategies to deliver measurable business impact and profitable growth.
- Build Marketing Plans (24 months rolling) linked to business objectives tied to the Strategic Plan of Record.
- Effectively analyze Mulo+ data to identify business issues and trends.
- Create Marketing Jobs To Be Done and briefs for demand generation programs.
- Assist Marketing Lead and global Category stakeholders in localizing existing global product platforms.
- Develop commercial innovation to fill local consumer and customer needs.
- Work cross-functionally to ensure full on-time and in-full delivery of innovations.
Requirements
- Bachelor's degree, MBA degree preferred.
- 3+ years of marketing experience. Brand Management and/or CPG experience highly preferred.
- Technical marketing and business analytics skills.
About Philips
We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve.
Do the work of your life to help improve the lives of others.
Learn more about our commitment to diversity and inclusion.
Employees are eligible to participate in our comprehensive Philips Total Rewards benefits program.
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