Director of Performance Marketing
3 weeks ago
The Director of Performance Marketing will be responsible for developing and executing a comprehensive performance marketing strategy to drive profitable growth across all channels, including wholesale, digital, retail, and marketplace. This role will require a data-driven approach, with a focus on managing a multi-million dollar performance marketing spend and optimizing media mix to ensure maximum ROI.
The ideal candidate will have 8+ years of experience in performance marketing, with 3+ years of management experience. They will be responsible for managing a high-performing team, developing and executing long-term plans, and collaborating closely with brand marketing and creative teams.
Key Responsibilities:
- Develop and execute a comprehensive performance marketing strategy to drive profitable growth across all channels
- Manage a multi-million dollar performance marketing spend and optimize media mix to ensure maximum ROI
- Lead a high-performing team and develop and execute long-term plans
- Collaborate closely with brand marketing and creative teams to ensure alignment and maximum impact
Requirements:
- 8+ years of experience in performance marketing
- 3+ years of management experience
- Advanced understanding of all digital marketing channels
- Advanced knowledge of web analytics tools such as GA4
- Excellent analytical, organizational, and time management skills
About Rhone Apparel Inc:
Rhone Apparel Inc is a performance lifestyle brand dedicated to championing mental fitness. We are committed to creating high-quality, performance-driven products that inspire individuals to push themselves to new heights. Our team is passionate about innovation, creativity, and excellence, and we are seeking a talented Director of Performance Marketing to join our team.
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