Product Specialist

3 days ago


Flowery Branch, Georgia, United States Employbridge Full time

About the Role

We are seeking a highly skilled Product Specialist to join our team at Employbridge. As a Product Specialist, you will play a crucial role in ensuring the success of our company's products in the heavy equipment industry.

Key Responsibilities

  • Conduct comprehensive product demonstrations and presentations to potential customers, showcasing the features and benefits of our heavy equipment products.
  • Develop business growth opportunities and lead implementation to meet company growth objectives, working closely with the sales team and marketing team.
  • Travel 60% of the time to meet with customers, dealers, and internal teams to provide product expertise and support.
  • Serve as the primary product expert, assisting the sales team, marketing team, customers, and dealers with product, technical, and application questions, generating enthusiasm among the sales team and training and coaching them on becoming product experts.
  • Collaborate with the Product Manager to provide updates, reports, and product specification changes, ensuring seamless product development and launch.
  • Help turn sales leads into opportunities by making presentations and conducting demonstrations internally and externally, fostering professional, ethical, and positive interactions with customers and the construction equipment community.
  • Work closely with the sales team to understand customer needs and provide technical expertise to support sales efforts, developing and maintaining relationships with key customers and providing ongoing product support and training.
  • Conduct market research to identify trends and competitive products, providing insights to the development team for product improvement, and assist in the development of marketing materials, including product brochures and technical specifications.
  • Train internal teams on product features, benefits, and competitive positioning, supporting the product launch process and ensuring successful product releases.

Requirements

  • Bachelor's degree in engineering or a related field.
  • 3-5 years of experience in the heavy equipment industry.
  • Excellent communication and presentation skills, with the ability to convey technical information to both technical and non-technical audiences.
  • Strong problem-solving skills and ability to think creatively, detail-oriented with the ability to manage multiple projects simultaneously.
  • Ability to work effectively in cross-functional teams and collaborate with stakeholders at all levels, proficient in using software and technology tools relevant to the machinery industry.

Location

TN, NC, GA, AL, MS, FL

Benefits

  • Paid medical, dental, and vision insurance.
  • Paid life and disability insurance.
  • 401k, 6% match.
  • 2 weeks of PTO and 6 sick days.
  • Paid training.

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