Acquisition Specialist

2 weeks ago


Nashville, Tennessee, United States Jobot Full time

Una destacada agencia de Marketing y Publicidad está en búsqueda de un Especialista en Adquisición para desempeñar un papel clave en su equipo de compra de medios, trabajando con una clientela en constante crecimiento.


Sobre Jobot:

Este puesto es fundamental para el desarrollo de estrategias efectivas en la compra de espacios publicitarios.

¿Por qué unirte a nosotros?
Ofrecemos un paquete de beneficios excepcional, un ambiente laboral increíble y amplias oportunidades de crecimiento.

Detalles del puesto:
El candidato seleccionado será responsable de la adquisición de tiempo comercial en televisión y radio, así como de espacios en medios impresos. Colaborará para establecer procesos y procedimientos eficientes y efectivos en toda la agencia, promoviendo la cultura organizacional con un enfoque en la Convicción de Marca.

Este rol incluye ser el punto de contacto principal con los socios proveedores, manejando negociaciones, ejecuciones de contratos, lanzamientos de campañas, mantenimiento en curso, informes posteriores y conciliación de facturas.

Responsabilidades:

  • Gestionar las disponibilidades de televisión, radio, impresión y patrocinios de los representantes de las estaciones.
  • Generar estimaciones de audiencia utilizando especificaciones de compra adecuadas y fuentes de datos.
  • Negociar y asegurar medios locales y nacionales en televisión, radio e impresión.
  • Estimar, actualizar y ajustar todas las calificaciones de transmisión.
  • Monitorear las compras en progreso.
  • Responsable de la evaluación de compensaciones, informes posteriores a la compra y subentregas.
  • Excelentes habilidades de comunicación, tanto escritas como verbales.
  • Negociar las tarifas más bajas del mercado y rastrear el historial de tarifas para asegurar la compra más eficiente posible.

Calificaciones:

  • Se requiere título universitario.
  • 2-3 años de experiencia en compra de medios.
  • Fuertes habilidades analíticas.
  • Conocimiento de canales de medios, proveedores/capacidades y modelos de costos asociados utilizados en varios canales.
  • Familiaridad y experiencia con datos y tecnología de activación tradicional y digital (por ejemplo, Nielsen, ComScore, Media Ocean/Prisma).

Si estás interesado en conocer más sobre esta oportunidad, te invitamos a aplicar.



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