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Brand Storyteller

2 months ago

Los Angeles, California, United States 24 Seven Talent Full time

About the Role:

Our client, a distinguished consumer brand, is in search of a Temporary Copywriter to bolster their creative team.

Contract Details:

40 hours per week

Hybrid work model – Onsite 3 days a week

Compensation: Up to $50/hour based on experience

Position Overview:

The ideal candidate will play a pivotal role in shaping the brand's voice across all marketing materials, ensuring a cohesive narrative that resonates with consumers. This role involves close collaboration with designers, brand strategists, marketing professionals, sales teams, executives, and various cross-functional teams within the organization. Responsibilities will encompass crafting copy for packaging, brand documents, go-to-market messaging, integrated campaigns, e-commerce product descriptions, and other essential copy needs.

Key Responsibilities:

  • Contribute to the department's global initiatives
  • Develop engaging and persuasive headlines, product descriptions, and marketing collateral
  • Effectively communicate complex information to target audiences
  • Create compelling copy that distinguishes the brand while adhering to its core attributes: Modern, Clever, and Innovative
  • Ensure that all copy aligns with customer needs and supports key business initiatives
  • Generate concepts that can be expanded into campaigns and synchronized across various marketing materials
  • Interpret and adapt information from creative briefs and other supporting documents
  • Possess a deep understanding of marketing strategies and business principles
  • Communicate key messages and benefits in alignment with creative briefs and broader brand objectives
  • Oversee projects from inception to completion, addressing potential issues proactively and collaborating with design teams
  • Additional duties as assigned

Qualifications:

  • Bachelor's degree required, preferably in English or Journalism
  • 3-5 years of copywriting experience in both print and digital formats, with a focus on consumer packaged goods (CPG)
  • A digital portfolio showcasing strategic and creative capabilities
  • Proficiency in English with strong grammatical, writing, and editorial skills
  • In-depth knowledge of CPG advertising techniques and marketing principles
  • Ability to quickly grasp technical content and learn new material
  • Flexibility and resilience in adapting to changing conditions
  • Solid understanding of consumer interactions with various media, with an ability to adjust language accordingly
  • Ability to respond swiftly to shifting priorities with a sense of urgency
  • Stay updated on industry best practices and trends in marketing copywriting
  • Experience utilizing digital metrics to inform strategies is a plus
  • Exceptional writing skills with a meticulous approach to editing and proofreading
  • Strong communication skills, providing regular updates on project progress
  • A desire to continuously learn and evolve in the dynamic digital marketing landscape