Media Associate
5 days ago
We are seeking a highly motivated and detail-oriented Media Associate to join our team at Publicis Media in Philadelphia. As a Media Associate, you will play a key role in supporting the creation, management, and stewardship of client media plans and investments.
Key Responsibilities- Media Negotiating & Planning
- Participate in team brainstorms to kick off plan and consideration set development.
- Participate in negotiations, including but not limited to: evaluating RFPs, contracting rates, and increasing program value.
- Assist in the creation and presentation of media specific documents such as media plans, tactical decks, and other related functions.
- Meet with vendors to stay on top of marketplace innovations and cultivate relationships within the vendor community.
- Campaign Management & Execution
- Work with Senior Associate to project manage programs from proposal stage through end date including compiling specs documents, overseeing asset production, and gaining brand approval.
- Responsible for generating insertion orders and placement and creative trafficking.
- Responsible for the creation of campaign post-launch information such as screenshots, links and placement information to demonstrate proof of placement for clients.
- Own post-campaign reconciliation and billing.
- Assists in management of day-to-day communication with key partners: Vendors, Partner Agencies, and Creative media and social clients.
- Publicis Media Training Program
- All Associates are placed into our Media Training Program. Associates emerge from the program with the skillset and knowledge to begin a successful career in the media industry.
- The training program is comprised of 25 classes and a group research project. Trainees are mentored by experienced employees and are exposed to day-to-day agency business as well as client relationship management.
- Media fundamentals such as Media 101, Planning 101, Media Math & introductions to each of our Investment/Operations departments.
- Basic programs like PowerPoint & Excel, and topline business essentials including Business Etiquette & Presentation Skills.
- Professional research and storytelling, presentation building, and of course presentation skills.
At Publicis Media, we provide you extensive training and development opportunities through our Publicis Media Training Program. We are committed to helping you grow and succeed in your career.
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