Director of Marketing Communications and Public Information Officer

3 weeks ago

Walla Walla, Washington, United States InsideHigherEd Full time
Job Title: Director of Marketing Communications and Public Information Officer

We are seeking a highly skilled and experienced Director of Marketing Communications and Public Information Officer to join our team at Walla Walla Community College. As a key member of our leadership team, you will be responsible for developing and implementing integrated strategic communications plans to advance the College's brand identity and increase visibility of its programs across all stakeholder audiences.

Key Responsibilities:
  • Develop and implement comprehensive recruitment, marketing, and branding plans with an emphasis on measurable results.
  • Lead media relations efforts, including acting as the primary spokesperson for the College and maximizing coverage in the media.
  • Develop and implement executive-level communications for the President and executive leadership, including emails, presentations, and speeches.
  • Work with College leadership to identify internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them.
  • Develop and maintain handbooks, guidelines, and procedures for communications and marketing.
Requirements:
  • Bachelor's degree from an accredited institution.
  • Five (5) years of progressively responsible administrative experience in journalism, public relations, marketing, or related communications work.
  • Demonstrated advanced written and verbal communication skills.
  • Demonstrated successful experience working with diverse populations.
  • Demonstrated successful experience in achieving results.
  • Demonstrated experience managing budgets.
  • Proven ability to build relationships with a wide variety of stakeholders.
  • Documented evidence of effective and respectful communication skills.
  • Successful experience supervising and leading others.
Preferred Qualifications:
  • Master's degree in communications, journalism, or a similar field.
  • Professional experience in higher education, non-profits, or public sector employment.
  • Demonstrated knowledge and experience using social media and new media tools, social networking platforms, video sharing platforms, blogs, and wikis.
  • Demonstrated successful management experience holding employees and oneself accountable for job performance.
  • Demonstrated experience working with federal, state, and local elected officials.
  • Proven ability to build relationships with a wide variety of stakeholders.
  • Experience managing or using various social media platforms.
  • Bilingual English/Spanish.
What We Offer:
  • Annual salary range for initial placement based on the non-represented $94,069 - $106,430.
  • Excellent benefit program including paid sick leave, paid vacation leave, medical, dental, life, and long-term disability insurance, retirement, and two optional deferred compensation programs.
  • Opportunity to work in a dynamic and collaborative environment.

Please submit your application, including a cover letter, portfolio, resume, names and contact information for three professional references, and answers to three supplemental questions. We look forward to reviewing your application.

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