Senior ABM Strategist

3 hours ago


Minneapolis, Minnesota, United States Gravity Global Full time
Job Title: Senior ABM Strategist

Gravity Global is a leading marketing consultancy specializing in complex markets. We create and execute brand-and-demand marketing programs that drive transformational growth for our clients.

We are seeking a Senior ABM Strategist with strong experience in media and channel strategy. This role is ideal for an experienced professional who can help shape and execute high-impact ABM strategies for our diverse B2B clients.

Key Responsibilities:
  • Lead the strategic planning and execution of media and channel-centric ABM initiatives that align with our clients' business goals.
  • Collaborate with internal teams to ensure innovative and cohesive client solutions.
  • Interpret market analysis and insights to stay ahead of industry trends and leverage new media opportunities for growth.
  • Develop metrics and KPIs specific to media and channel performance within ABM campaigns.
  • Act as a senior advisor to clients on media and channel-related ABM strategies.
  • Mentor ABM team members and foster a culture of excellence and continuous learning.
Requirements:
  • Extensive experience in ABM marketing programs with a focus on media planning and channel marketing execution.
  • Strong understanding of digital and traditional media channels and their integration into ABM strategies.
  • Ability to synthesize market data and competitive insights into actionable media and channel strategies.
  • Proven experience in training and mentoring team members.
  • Excellent communication skills and proficiency in presenting to executive-level stakeholders.
  • Platform proficiency in ABM platforms such as 6sense and Demandbase.
What We Offer:
  • Comprehensive benefits package including medical, dental, vision, and 401K/Roth match.
  • Paid parental leave and flexible vacation policy.
  • Opportunities for career growth and professional development.
  • A rewarding work environment with a diverse and dynamic team.

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