Marketing Coordinator

2 weeks ago


MagstattleBas, Grand Est, United States Charles Drew Health Center Full time
Position Overview


The Marketing Coordinator will collaborate closely with the Development Director to ensure the production of high-quality marketing materials for both internal and external audiences.

This role involves contributing to ongoing marketing initiatives while supporting the creation of new strategies that align with the objectives of the organization and its clients.

The ideal candidate should possess experience across various marketing disciplines, including content creation with Adobe Suite, communications, advertising, branding, digital marketing, video production, photography, and social media management.

The Marketing Coordinator must be an organized multitasker capable of managing multiple projects simultaneously while adhering to tight deadlines. This individual will demonstrate integrity and commitment to achieving marketing and communications objectives.

This includes the planning, execution, and assessment of marketing and communication efforts that further the mission and vision of Charles Drew Health Center.

A strong public image of Charles Drew Health Center within the community and an increase in the number of unique patients served will be key indicators of success for this role.

Key Responsibilities


- Assist in the creation and development of internal publications, including newsletters, email communications, planned publications, intranet content, videos, and special projects.

- Collaborate with department managers to design, produce, and implement internal communications and promotional materials.

- Conduct interviews and research for articles and social media content.

- Ensure the website is consistently updated.

- Design and create social media posts that reflect the company’s vision and adhere to brand standards.

- Monitor external social media content to ensure positive public engagement and enhance brand visibility.

- Develop rich and engaging content optimized for search engines.

- Coordinate staff and promotional materials for outreach events.

- Manage the ordering and inventory of promotional items for distribution at public relations events.

- Attend, promote, and document all outreach events through photography and videography.

- Develop and maintain timelines for various marketing activities to ensure strategic objectives are met promptly.

- Adhere to all relevant policies and guidelines.

- Provide written monthly updates to the supervisor regarding departmental progress.

- Engage in professional development to stay current with marketing and healthcare trends.

- Participate in routine meetings and training sessions.

- Perform other duties as assigned.

Qualifications


Education: A Bachelor’s Degree or equivalent from an accredited institution with a focus on marketing, communications, or advertising is preferred.

Experience: Proven experience in traditional and digital marketing, content marketing, and social media marketing.

Skills: Proficiency in Adobe Suite, Facebook, Instagram, X, LinkedIn, Hootsuite, Dropbox, and website management.

Language: English

Work Hours: 40-hour work week, with varying hours Monday through Friday.

Travel: Local and occasional travel may be required.

Physical Requirements: Reasonable accommodations may be made for individuals with special challenges to perform essential functions.


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