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Digital Marketing Specialist

2 months ago

MagstattleBas, Grand Est, United States Farmers National Company Full time
About the Role

Farmers National Company, a leading agricultural and energy management company, is seeking a highly skilled Digital Marketing Coordinator to join our team. As a key member of our marketing department, you will play a crucial role in implementing digital marketing efforts to drive traffic, engagement, and conversion across all digital channels.

Key Responsibilities
  • Website Maintenance and SEO: Update and maintain FNC websites and Intranet, including content, SEO, and data analytics. Optimize content for SEO to improve search engine rankings and drive organic traffic.
  • Email Marketing Campaigns: Implement email marketing campaigns to expand reach and promote events.
  • Google Business Profiles: Oversee and manage Google Business Profiles to optimize online presence, ensuring accurate and compelling business information, timely updates, and strategic utilization of features to enhance visibility and engagement.
  • Digital Marketing Campaigns: Assist in the creation and scheduling of digital marketing campaigns, including social media posts and online advertisements.
  • Marketing Support: Assist and support marketing staff as needed.
Requirements
  • Education: Bachelor's Degree in Marketing, Market Research, or related field. Associate's Degree and 4 years of work experience in lieu of Bachelor's Degree. High School Diploma, GED, or equivalent certificate of competency and 8 years of work experience in lieu of Bachelor's Degree.
  • Experience: 2 years of experience in a digital marketing role.
  • Skills: Knowledge of digital marketing tools and platforms (e.g., Google Analytics, social media management tools, email marketing software).
About Us

Farmers National Company is a 100% employee-owned company that has been delivering world-class service to land, energy, and specialty asset owners since 1929. We strive to maximize profitability through providing services for everything below and above the ground for our asset owners.