Senior GTM Optimization Manager
3 days ago
About Daxko
Daxko is a leading provider of software solutions for the health and wellness industry. Our mission is to empower organizations to operate efficiently and engage their members. We are committed to diversity and inclusion in the workplace.
The estimated salary for this role is $125,000 - $155,000 per year, depending on location and experience.
Job ResponsibilitiesAs a Senior Go-To-Market Operations Manager at Daxko, you will be responsible for overseeing the global sales development technology stack, driving adoption and ensuring cross-functional alignment. You will work closely with the Director of Revenue Operations, Director of Sales Enablement, Sales and BDR leadership, as well as Demand Gen and Marketing Ops teams, to execute a cohesive GTM strategy.
Your key responsibilities will include:
- Managing the GTM tech stack, leveraging AI and LLMs for business development.
- Implementing tools to enhance BDR and sales productivity.
- Leading system updates, user testing, and change management.
- Optimizing sales funnel and handoffs between teams.
- Conducting A/B testing to refine sales engagement strategies.
- Building and maintaining dashboards and reporting for internal reviews.
- Creating documentation and supporting new team member onboarding.
- Partnering with marketing ops on lead qualification and campaign analysis.
- Tracking key metrics and providing data-driven insights.
To succeed in this role, you will need:
- Expertise in administering sales technologies such as Outreach, LeanData, CPQ, Spiff, and Qualified.
- Collaboration with Salesforce Admin and IT teams to build reports and dashboards.
- Strong communication, interpersonal, and customer service skills.
- Highly organized with keen attention to detail.
- An analytical mindset with proven problem-solving abilities.
- Experience driving change management in fast-paced, results-driven environments.
- Demonstrated ability to make strategic and tactical decisions.
- Comfortable working with all levels of the organization, including senior leadership.
- Bachelor's degree or equivalent professional experience.
- 5-7 years of experience in marketing ops, sales ops, or similar roles, preferably in B2B SaaS.
- 2+ years of people management experience.
- Proficient in CRM software and sales forecasting methodologies.
- Experienced in managing technology and reporting for go-to-market strategies.
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