Market Development Lead
5 days ago
Frontera Health, Inc. is a pioneering company in the pediatric behavioral health sector, dedicated to providing innovative solutions for children and families. We are seeking a highly skilled Market Development Lead to join our team and contribute to our mission of delivering exceptional care.
The Market Development Lead will play a pivotal role in expanding our reach and ensuring access to high-quality ABA direct services in underserved regions across the United States. This individual will be responsible for identifying, cultivating, and nurturing strategic partnerships with key referral sources, such as schools, healthcare providers, and state agencies.
Key Responsibilities:
- Conduct in-depth market research to identify underserved regions with high potential for ABA direct services.
- Cultivate and maintain strong relationships with key referral sources, including schools, daycares, pediatricians, Early Intervention programs, Occupational Therapy & Speech Language Therapy providers, state agencies, non-profits, and other relevant organizations.
- Develop and implement comprehensive market launch plans, including referral source outreach, partnership development, and marketing strategies.
- Provide operational support, including market research on billing practices, reimbursement rates, supplemental guides, and state-specific policies.
- Represent Frontera Health, Inc. at industry events, conferences, and community gatherings to raise awareness of our ABA services and build strong relationships with local stakeholders.
Qualifications:
- 3-8 years of work experience in sales, medical device or pharma sales, business development, or consulting. ABA or healthcare experience is strongly preferred.
- Proven ability to travel extensively (50%).
- Proven experience in launching new markets and expanding business operations in new regions.
- Demonstrated ability to identify market opportunities, assess market potential, and develop effective market entry strategies.
- Strong understanding of market research methodologies and data analysis techniques.
What We Offer:
- Competitive salary and benefits package
- Opportunity to make a real difference in the lives of children and families
- Work on a variety of challenging and impactful projects
- Collaborative and supportive work environment
- Be at the forefront of innovation in pediatric healthcare
- Build your skills and grow your career with a rapidly growing company
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