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Communications Specialist in Beauty Industry

2 months ago

New York, New York, United States StudioBeauty Full time

Position Overview: The role involves managing and executing daily communication strategies for clients of Studio Beauty. The focus is on crafting innovative promotional concepts to enhance brand visibility, with a significant emphasis on obtaining features across various media platforms including print, digital, podcasts, and broadcast.

Key Responsibilities:

  • Develop and implement strategic plans to meet client objectives.
  • Leverage established relationships with beauty industry media contacts.
  • Foster positive professional connections with both media representatives and clients.
  • Compose and pitch compelling stories and press releases to secure features such as business highlights, brand news, trend analyses, profile articles, and product showcases.
  • Coordinate public relations strategies tailored to each client, aligned with industry timelines and events, including press meetings, mailers, events, press releases, award submissions, and partnerships.
  • Provide leadership and support to assistants and interns, enhancing processes for product sendouts, mailers, inventory management, and media monitoring.
  • Maintain consistent communication with clients and media contacts.
  • Oversee client events and manage logistics.
  • Compile and present weekly and monthly reports to clients.
  • Create and maintain targeted media lists, ensuring a comprehensive master media database.

Qualifications:

  • 1-2 years of experience in beauty communications.
  • Self-motivated, strategic thinker with a strong ability to perform under pressure and independently.
  • Resourceful and creative with a keen attention to detail.
  • Exceptional writing skills and professional communication abilities.
  • Strong organizational skills with the capacity to manage multiple tasks and diverse personalities.
  • Proficient in MS Office Suite and Google applications.
  • Familiarity with media monitoring tools is advantageous.