Content Strategist

1 week ago


Dallas, Texas, United States Daltile Full time
Job Title: Copywriter

Job Summary:

The Copywriter is a key member of our marketing team, responsible for creating compelling and engaging content that drives business results. This role requires a strong understanding of marketing principles, creative writing skills, and the ability to work collaboratively with cross-functional teams.

Key Responsibilities:
  • Develop and implement content strategies that align with our brand voice and messaging.
  • Write and edit high-quality content for various marketing channels, including advertising, social media, email, and website landing pages.
  • Conduct research and interviews to stay up-to-date on industry trends and customer needs.
  • Collaborate with the marketing team to ensure all content aligns with company and brand guidelines.
  • Support business objectives by analyzing data and making recommendations for content optimization.
  • Edit and proofread content to ensure accuracy and quality.
Requirements:
  • Bachelor's degree in a related field, such as marketing, communications, or English.
  • 2-4 years of experience in content writing, marketing, or a related field.
  • Proven ability to demonstrate brand voice and writing in a variety of styles.
  • Knowledge of SEO strategies and content optimization techniques.
About Daltile:

Daltile is a leading manufacturer and marketer of ceramic, porcelain, glass, and metal tile, as well as natural stone and large format slab products. We are committed to innovation, sustainability, and customer satisfaction. Our team is passionate about creating high-quality products and delivering exceptional customer experiences.


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