Senior Marketing Director
4 hours ago
The Senior Marketing Director at Nalu Medical, Inc. will lead the development and execution of comprehensive marketing strategies to drive growth and enhance the company's reputation in the neuromodulation community. This role will oversee all marketing activities, including marketing communication, product marketing, market research, digital marketing, public relations, and customer marketing.
Key Responsibilities:
- Develop and execute marketing strategies aligned with the company's overall business objectives and growth targets
- Lead a high-performing marketing team, providing strategic direction and mentorship
- Collaborate with functional departments to ensure effective product launches and market penetration
- Conduct market research and commercial data analysis to identify market trends, opportunities, and competitive landscape
- Develop and implement effective branding and positioning strategies to enhance the company's reputation and visibility
- Provide guidance on clinical claims and publication strategies
- Manage and optimize marketing budgets to ensure efficient allocation of resources
- Measure and analyze marketing performance metrics to assess ROI and identify areas for improvement
Qualifications:
- Bachelor's degree in marketing, business administration, or a related field
- Master's degree in business administration (MBA) preferred
- Minimum of 15 years of experience in senior marketing leadership roles within the medical device or healthcare industry
- Minimum of 10 years of people management experience
- Proven track record of developing and executing successful marketing strategies
- Experience with interacting and building strong relationships with physician customers and KOLs
- Strong analytical and problem-solving skills
- Excellent communication and interpersonal skills
Compensation: $280,000 - $310,000 per year
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