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B2B Marketing Specialist

2 months ago


New York, New York, United States Digital Science Full time

B2B Marketing Coordinator Department:
Marketing

Employment Type:
Full Time

Location:
Remote

Compensation:
$50,000 - $57,000 / year

About Us:
Digital Science is a pioneering technology firm dedicated to enhancing the research ecosystem. We develop innovative collaborative tools for researchers, akin to Google Docs, specifically tailored for scientific documentation. Our platform supports millions of users globally, facilitating the creation and management of extensive research projects.

We are recognized as one of the fastest-growing companies in the UK and have received accolades for our contributions to the educational and nonprofit sectors.

Our mission is to foster a collaborative and open research environment, addressing significant challenges in the field.


Your Role:
We are seeking a B2B Marketing Coordinator to support our expanding global operations. This role involves engaging with vendors and clients to drive communication strategies aligned with our growth objectives.

The primary responsibility will be to collaborate closely with the sales team to enhance B2B marketing initiatives.


Key Responsibilities:
- Collaborate with the Marketing Director to implement the B2B lead generation strategy.
- Conduct research to identify target audiences.
- Develop and execute email marketing campaigns.
- Monitor and analyze campaign performance metrics.
- Create relevant marketing materials.
- Coordinate with the sales team to determine exhibit requirements and lead generation goals.
- Assist in managing exhibit logistics and inventory.
- Evaluate potential sponsorship opportunities beyond exhibits.

Qualifications:
- Highly organized with strong project management skills.
- Analytical mindset with the ability to distill information into actionable insights.
- Experience in a fast-paced, deadline-oriented environment.
- Familiarity with B2B lead generation is advantageous.
- Self-motivated and capable of thriving in a remote work setting.
- Excellent interpersonal skills for building relationships with clients and colleagues.
- Proficient in data analysis and software learning.
- Strong verbal and written communication abilities.
- Experience with project management tools like Asana is preferred.

Our Commitment:
We are dedicated to fostering a diverse and inclusive workplace. We encourage applicants from all backgrounds to apply, as we believe varied perspectives enhance our innovation and success.