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Director, B2B Marketing, Payments Industry

1 month ago

New York, New York, United States Dow Jones Full time
About the Role

We are seeking a seasoned B2B Marketing Leader to drive business growth in the Payments industry. As a key member of our global Marketing organization, you will be responsible for developing and executing a strategic plan to build awareness, position Dow Jones as the trusted partner of choice, and deepen relationships with key decision makers.

With a focus on industry marketing and account-based marketing, you will work closely with sales to drive revenue growth in the Payments sector. Your expertise in developing and implementing measurable marketing strategies will be essential in achieving our business objectives.

Key responsibilities include:

  • Developing a deep understanding of the Payments industry and accounts, market trends, customer needs, and competition
  • Crafting an annual strategy and plan to build awareness and reputation for Dow Jones' capabilities and expertise
  • Partnering with sales to drive revenue growth in the Payments industry and key accounts
  • Collaborating with Product Proposition teams to develop messaging and content that resonates with our target audience
  • Working with sales to gain customer advocacy and build long-term strategic partnerships

We are looking for a strategic marketing leader with a minimum of 12 years of B2B marketing experience, ideally in field marketing, industry marketing, and/or account-based marketing targeting Fortune 1000 Payments companies.

Key qualifications include:

  • Proven experience in developing and implementing measurable B2B industry marketing strategies
  • Success in driving revenue growth through account-based marketing
  • Experience marketing Risk & Compliance Data and/or Business Intelligence solutions to Fortune 1000 Financial companies
  • Exceptional communication and presentation skills
  • Adept at data-driven decision making and business management

We offer a comprehensive benefits package, including comprehensive healthcare plans, paid time off, retirement plans, and more. If you are a motivated and experienced marketing professional looking to drive business growth in the Payments industry, we encourage you to apply.