Creative Brand Storyteller

1 week ago

New York, New York, United States Impact Digital Group, INC Full time

About Impact Digital Group, INC

Impact Digital Group, INC is a leading platform dedicated to empowering the next generation of change agents. Our mission revolves around providing accessible insights, narratives, and resources that inspire action. Our audience, comprising millions of engaged young individuals, is passionate about addressing historical injustices through self-education, advocacy for social causes, and support for marginalized communities.

As one of the most engaged platforms on social media, Impact Digital reaches over 40 million individuals monthly through its two primary channels, Impact & Environment. Our partners include purpose-driven brands such as Hinge, Beyond Meat, and KEEN, alongside non-profit organizations like Planned Parenthood and the Human Rights Campaign.

Our Achievements

The Impact team has successfully raised over $1.7 million for various social initiatives, supporting organizations like the ACLU and COVID-19 relief efforts. Our content not only informs but also mobilizes our audience, directing substantial engagement towards critical causes.

Position Overview

We are seeking a skilled Content Strategy Manager to join our team. This role is ideal for individuals who are passionate about leveraging media for social impact, possess a strong grasp of brand narratives, and excel in audience engagement through innovative content. This position will uniquely collaborate with both our client partnerships and editorial teams, ensuring that our branded content resonates with our audience while aligning with our partners' goals.

Key Responsibilities

  • Develop and implement comprehensive branded content strategies across diverse digital platforms, ensuring each piece is engaging and aligns with client objectives.
  • Guide and mentor a team of writers and creatives, maintaining high standards of content quality and strategic alignment.
  • Collaborate with cross-functional teams to design and execute content campaigns that enhance revenue and audience engagement.
  • Stay informed about industry trends to ensure our content remains relevant and impactful.

Additional Duties Include

  • Conceptualizing and executing innovative content campaigns in partnership with brands and non-profits.
  • Leading the development of editorial products that drive revenue, as directed by department leadership.
  • Keeping abreast of values-driven marketing trends.
  • Creating a cohesive organic content strategy that supports branded initiatives and aligns with CSR and ESG objectives.
  • Reviewing and editing content submissions to ensure they meet our standards and fulfill client objectives.
  • Managing multiple content projects to ensure timely and budget-compliant delivery.
  • Working closely with editorial teams to develop proactive content that prepares audiences for future branded initiatives.
  • Collaborating with the Content Team to create innovative video campaigns that align with strategic brand goals.

Candidate Profile

The ideal candidate will possess:

  • 3-5 years of experience in content creation, copywriting, or related fields, particularly in branded content.
  • Exceptional writing and editing capabilities, with a strong storytelling ability.
  • Experience in managing teams and projects in a fast-paced environment.
  • A deep understanding of how branded content can create both business and social value.
  • Strong organizational skills with the ability to manage multiple priorities effectively.

Why Join Us?

At Impact Digital Group, INC, we are committed to fostering diversity and inclusivity within our team. We believe in the power of collaboration and the importance of personal growth. Our work environment is supportive, encouraging creativity and innovation while prioritizing social impact.

Details

  • Time commitment: Full-time
  • Position length: Permanent
  • Compensation: Competitive salary
  • Work environment: Hybrid Remote

Benefits

  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Health Care Plan (Medical, Dental & Vision)

Note

We encourage individuals from diverse backgrounds to apply, even if they do not meet every single qualification listed.

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