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Creative Brand Architect

2 months ago

New York, New York, United States instagram Full time

Position Overview:

As a Visual Brand Strategist at Instagram, you will play a crucial role in shaping the brand's visual identity across various products. Collaborating closely with product design teams, you will foster creative innovation and provide brand direction while enhancing Instagram's Brand Identity framework. Your work will ensure a unified brand presence across all platforms and applications.

Key Responsibilities:

  • Design, prototype, and implement brand and marketing experiences within the product.
  • Create visual identity systems, including typography, color palettes, illustrations, and iconography.
  • Clearly communicate strategic design rationale and decisions to stakeholders.
  • Partner with colleagues from different disciplines to guide products from initial concept to final launch.
  • Manage multiple high-profile projects independently, ensuring adherence to timelines.
  • Proactively identify and engage in projects that involve collaboration across various teams.

Minimum Qualifications:

  • Over 10 years of experience in product design, branding, or communication design.
  • A portfolio that highlights your work in product, branding, and communication design.
  • Proven experience in digital transformation and design system methodologies.
  • Expertise in Figma, Adobe Creative Suite, and design for iOS, Android, and web platforms.

Preferred Qualifications:

  • Experience with motion graphics using AfterEffects or Cinema4D.
  • Familiarity with Sketch, Origami Studio, or other prototyping tools.