Head of Marketing Strategy

1 week ago

Chandler, Arizona, United States NovaSource Power Full time
Position Overview

Company Background

NovaSource Power Services stands as a leading global partner for renewable asset proprietors aiming for intelligent growth. With over two decades of operational expertise, we focus on Operations & Maintenance (O&M) and possess the global presence and strategic prowess to help our clients achieve their renewable energy objectives worldwide.

Our comprehensive services enhance every phase of our clients' project lifecycles — from initiation to closure and all stages in between. This approach fosters success for our clients, stability for our teams, and enables us to cultivate a world-class culture of excellence. This is how we contribute to a sustainable future.

Role Significance:

We are in search of a Director of Marketing & Communications to shape and propel our cohesive global marketing and communication strategy. Your extensive experience will be pivotal in embedding our core values and service identity into all internal and external communications. By enhancing our established brand, you will be vital in advancing our business objectives. As we expand our value-added services for clients, your role will be crucial in effectively communicating that value.

Key Responsibilities:

  • Formulate and execute a comprehensive strategic communications plan to elevate NovaSource Power's brand identity, broaden awareness of its initiatives, and enhance visibility among key stakeholders.
  • Develop a marketing and public relations strategy that enables NovaSource Power's leadership to translate business objectives into impactful integrated campaign strategies, messaging, and content that drive customer engagement, generate leads, and increase revenue.
  • Identify challenges and opportunities: Recognize emerging issues faced by the organization. Collaborate with our leadership team and staff to pinpoint internal and external communication opportunities and devise strategies to address them. Your efforts will also be essential in helping our brand penetrate new market segments and expand market share.
  • Oversee the creation of engaging marketing content across various platforms, channels, and regions, ensuring message consistency.
  • Serve as a Subject Matter Expert in digital marketing, managing and optimizing initiatives across all digital channels, including paid advertising, email marketing, search, personalization, and virtual events.

Candidate Profile:

  • Innovative and bold: Capable of navigating a dynamic environment with high expectations to facilitate strategic decision-making.
  • A compelling brand storyteller: Proven ability to generate enthusiasm that drives effective change.
  • Demonstrated strength in strategic leadership and cross-functional development.
  • A collaborative team player: Excellent verbal and written communication skills, adept at building relationships across diverse stakeholder groups to foster collaboration and influence.
  • Results-oriented: A critical thinker and self-starter capable of leading and managing projects effectively.
  • Analytical problem solver: Ability to prioritize tasks to meet business objectives.

Qualifications:

  • Extensive experience leading marketing or communications teams at an international enterprise level.
  • Proficiency in core marketing competencies such as copywriting, digital creative development, segmentation, and investment optimization.
  • Understanding of Content Marketing, Customer Marketing, Brand Management, Communications, and/or Global Marketing Operations is essential, with expertise in at least one area being advantageous.
  • Experience in establishing and executing a multi-year marketing and communication strategy at an enterprise level.
  • A minimum of a bachelor's degree (preferably a Master's) in a relevant field.
  • Proven track record in hiring, mentoring, developing, leading, and retaining talent.
  • Strong interpersonal skills, including diplomacy, persuasion, public speaking, consensus building, and decision-making.
  • Exceptional organizational skills, with the ability to prioritize, manage multiple projects, and meet tight deadlines.
  • Excellent written and verbal communication skills.
  • Willingness to travel up to 10% domestically and up to 5% internationally.

Working Environment at NovaSource Power Services:

We prioritize our employees' work-life balance and offer various ways to support our staff in achieving their personal and professional goals. We believe that experience comes in many forms, skills are transferable, and passion is invaluable. If you feel that your qualifications align with this position, we encourage you to consider this opportunity.

Potential candidates will meet the educational and experience requirements outlined above and excel in fulfilling the responsibilities associated with this role.

Diversity Statement – Equal Employment Opportunity

NovaSource is committed to providing equal employment opportunities to all applicants and employees. We do not tolerate unlawful discrimination against any applicant or employee based on race, color, national origin, gender, gender identity, age, religion, disability, family care status, veteran status, marital status, sexual orientation, or any other protected status under local, state, or federal laws.

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