Business Development Representative

4 days ago


Philadelphia, Pennsylvania, United States PFM Ireland Full time
About the Role

The Business Development Representative will be responsible for identifying and interacting with prospects via telephone and digital tools to turn MQLs into SQLs. This role requires a strong understanding of digital marketing techniques and excellent telephone and computer skills.

Key Responsibilities

• Follow-up on inbound and outbound marketing campaigns
• Research the financial planning needs of institutions to identify viable sales leads
• Identify the overlap of prospect needs with Synario platform functionality
• Determine which marketing tools/collateral are appropriate to explain that overlap, contextualize our solution, and otherwise engage prospects in sales conversations
• Manage the Discover stage of the sales funnel
• Speak to C-level prospects about our solution(s)
• Move prospects from MQL to SQL
• Collaborate with sales team on strategy and tactics
• Collaborate with marketing to optimize engagement strategies
• Follow up consistently and effectively
• Update marketing and sales tools (CRM, MA) consistently

What We Offer

The Business Development Representative is eligible to receive robust total rewards including performance-based bonuses, generous flexible paid time off, tuition reimbursement, student loan repayment, relocation assistance, 401k retirement plan with employer match and annual profit-sharing opportunity, medical/dental/vision insurance, health and wellness benefits, and disability and life insurance.

About Us

PFM is a recognized national leader in providing financial and consulting advice to public sector, non-profit and other institutional entities. For more than forty years, PFM has advised many of the country's largest municipal and institutional entities including states, counties, municipalities, townships, boroughs, authorities, school districts, not-for-profit organizations, and pension funds. The firm has more than 350 employees located in every region of the country.

Synario is our best-in-class, cloud-based, multi-year financial planning solution. CFOs, finance directors, and other C-Level executives leverage the Synario platform to understand the future financial impacts of their decisions, and communicate those impacts to their Boards, City Councils, and other stakeholders.

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