Sales Director

3 weeks ago

Knoxville, Tennessee, United States Gibson Hotel Management Full time
Job Description

The Corporate Director of Sales for Gibson Hotel Management is a key role that requires a strong leader to execute comprehensive sales strategies and drive revenue growth. This position involves collaborating with the VP of Sales and Marketing to develop and implement sales plans that meet and exceed top-line revenue goals.

The ideal candidate will have a minimum of 3-5 years of experience as a multi-site sales manager, with a proven track record of success. They will be responsible for ensuring consistency in the execution of brand sales and marketing programs throughout the portfolio.

Key responsibilities include:

  • Collaborating with the hotel Revenue Management team, General Manager, and Hotel sales team to align sales efforts with overall business objectives
  • Analyzing sales data and STR reports to assess performance, identify areas for improvement, and make data-driven decisions
  • Establishing strong relationships with corporate clients, travel agencies, and other key partners to expand the customer base and drive repeat business
  • Ensuring compliance with company policies, procedures, and brand standards related to sales operations and guest services
  • Representing the organization at industry events, trade shows, and networking opportunities to promote brand awareness and enhance market presence
  • Completing weekly sales reports accurately and timely
  • Effectively conducting market research, market segment tracking, and competition analysis
  • Assisting in establishing daily action plans with the General Manager and sales team accurately and in a timely manner
  • Assisting the VP of Sales and Marketing in the development of the learning and training curriculum for the hotel sales team
  • Executing key projects as needed to support company goals and objectives
  • Conducting on-site hotel visits in conjunction with the priorities set by the company
  • Meeting with the General Manager to outline the objectives of each visit and expectations for follow-up
  • Working with the Director of Sales and Marketing to create and monitor sales and marketing plans to drive market share according to local market demand
  • Managing sales and marketing expenses, including the annual expense budget and determining ROI on all investments
  • Performing training and coaching to include reinforcing and guiding hotel Sales Directors on sales acumen and process. Mentoring, coaching, and training Directors of Sales and Marketing on the proper way to improve key metrics to support revenue
  • Allocating temporary hotel sales management coverage in the case of long-term absence of a Director of Sales and Marketing. Directing task force sales resources, internal and external
  • Performing other duties as assigned

Required skills include:

  • Excellent verbal and written communication skills
  • Ability to handle multiple tasks simultaneously
  • Skill in organization and prioritization, and attention to detail
  • Ability to anticipate and adapt to changing industry and operational needs; ability to lead others through change
  • Strong team player and leader with the ability to work across multiple functions, levels, and disciplines
  • Flexibility to travel at least 70% of the time

Gibson Hotel Management is a dynamic and award-winning hotel management company based in Knoxville, Tennessee. We pride ourselves on possessing a track record of success and holding ourselves and our team to the highest standards of value while doing it with integrity, experience, and discipline.

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