Product Marketing Leader for Enterprise Solutions

3 days ago

San Francisco, California, United States Ripple Full time

At Ripple, we're revolutionizing the way value moves. As our Vice President of Product Marketing, you'll play a key role in driving our go-to-market strategy for our enterprise product suite. You'll work closely with product management, sales, and business development leaders to develop strategies for customer adoption and revenue growth.

This is a unique opportunity to make your mark in a groundbreaking industry. You'll lead by example, serving as Ripple's customer expert, and thrive on collaborating with and encouraging those around you.

The Role:

  • Develop and implement a comprehensive product marketing strategy that aligns with company goals and drives product adoption and increased revenue.
  • Lead the development of product positioning, messaging, and value propositions that resonate with target customers and differentiate our products in the market.
  • Partner with Product Management to understand product roadmaps, market opportunities, and customer needs, ensuring alignment of marketing strategies with product development.
  • Coordinate go-to-market planning and execution for new product launches, ensuring cross-functional alignment with Sales, Product Management, and Customer Success teams.
  • Conduct market research, competitive analysis, and customer insights to inform product strategy, positioning, and pricing.
  • Monitor and analyze key performance metrics to assess the efficiency of marketing campaigns and strategies, making data-driven adjustments as needed.
  • Lead a seasoned product marketing team, encouraging a culture of collaboration, innovation, and continuous learning.
  • Represent the company at industry events, conferences, and webinars to build thought leadership and brand awareness.

Requirements:

  • 15+ years of experience in product marketing in FinTech or financial services, with a strong emphasis on enterprise marketing and leadership.
  • Demonstrated passion for payments, blockchain, and digital assets.
  • Proven ability to influence and lead cross-functional teams effectively.
  • Exceptional skills in simplifying complex concepts into compelling messaging and differentiated positioning.
  • Strong capability in identifying and developing engaging story angles for effective communication.
  • Excellent verbal and written communication skills, with a keen eye for detail and a strong dedication to excellence.

About Ripple:

At Ripple, we're committed to building a diverse and inclusive team. We're an equal opportunity employer and do not discriminate against qualified employees or applicants because of race, color, religion, gender identity, sex, sexual identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, military status, or any other characteristic protected by local law or ordinance.

  • Senior Director, Enterprise Product Marketing Leader

    1 month ago

    San Francisco, California, United States Adobe Full time

    {"The OpportunityAt Adobe, we're on a mission to empower businesses to create exceptional digital experiences. To achieve this, we're enhancing our products with generative AI features and introducing new AI-first solutions and APIs.We're seeking a Senior Director, Enterprise Product Marketing to lead the development of our emerging product category. This...

  • Senior Director, Enterprise Product Marketing Leader

    4 weeks ago

    San Francisco, California, United States Adobe Full time

    About AdobeAt Adobe, we're passionate about empowering people to create and deliver exceptional digital experiences. Our company is dedicated to helping businesses and individuals alike unlock their full potential through innovative software solutions. We're committed to creating a workplace where everyone is respected and has access to equal opportunity,...

  • Senior Director, Enterprise Product Marketing Leader

    4 weeks ago

    San Francisco, California, United States Adobe Full time

    About the RoleWe are seeking a highly experienced Senior Director, Enterprise Product Marketing to lead the development and execution of our enterprise product marketing strategy. This individual will be responsible for defining and driving the overall business and marketing strategy to deliver rapid growth in our emerging product category.Key...

  • Enterprise Architect

    2 months ago

    San Francisco, California, United States Equinix, Inc. Full time

    About the RoleWe are seeking a highly skilled Principal Enterprise Architect to join our team at Equinix, Inc. The ideal candidate will have a strong understanding of digital infrastructure and go-to-market solutions, with a proven track record of designing and implementing end-to-end solutions.Key ResponsibilitiesEstablish the role of the Enterprise...

  • Director of Enterprise Solution Marketing

    3 weeks ago

    San Francisco, California, United States Gong Full time

    Job DescriptionGong is seeking a seasoned Director of Solution Marketing to drive the positioning, messaging, and go-to-market strategies for our enterprise software solutions. This role is critical in defining and executing marketing strategies that resonate with specific audiences, including target personas, industries, market segments, and existing...

  • Enterprise Product Marketing Director

    4 weeks ago

    San Francisco, California, United States Perplexity AI Full time

    Job OverviewPerplexity AI is seeking an experienced Enterprise Product Marketing Leader to drive the growth and adoption of our innovative AI-powered search assistant. This role involves envisioning and executing a comprehensive marketing strategy to increase awareness and understanding of our enterprise product, drive inbound leads, and accelerate sales...

  • Enterprise Product Marketing Director

    3 weeks ago

    San Francisco, California, United States Perplexity AI Full time

    Job OverviewPerplexity AI is seeking an experienced Enterprise Product Marketing Leader to drive the growth and adoption of our innovative AI-powered search assistant. This role involves envisioning and executing a comprehensive marketing strategy to increase awareness and understanding of our enterprise product, drive inbound leads, and accelerate sales...

  • Senior Director, Enterprise Product Marketing Lead

    3 weeks ago

    San Francisco, California, United States Adobe Full time

    About AdobeAt Adobe, we're passionate about empowering people to create and deliver exceptional digital experiences. Our mission is to give everyone the tools they need to design, build, and deliver innovative digital solutions that transform the way companies interact with customers across every screen.We're committed to creating an inclusive and diverse...

  • Senior Director, Enterprise Product Marketing Lead

    3 weeks ago

    San Francisco, California, United States Adobe Full time

    About AdobeAt Adobe, we're passionate about empowering people to create and deliver exceptional digital experiences. Our mission is to give everyone the tools they need to design, build, and deliver innovative digital solutions that transform the way companies interact with customers across every screen.We're committed to creating an inclusive and diverse...

  • Product Marketing Leader

    5 days ago

    San Francisco, California, United States Ripple Full time

    About the RoleWe are seeking an experienced Product Marketing Leader to drive our go-to-market strategy for our enterprise product suite. As a key member of our team, you will develop and implement a comprehensive product marketing strategy that aligns with company goals and drives product adoption and increased revenue.Key ResponsibilitiesDevelop and...

  • Director of Enterprise Solution Marketing

    4 days ago

    San Francisco, California, United States Gong Full time

    Transform Revenue Organizations with GongGong is revolutionizing the way revenue teams operate by harnessing customer interactions to drive business efficiency, improve decision-making, and accelerate revenue growth. Our Revenue Intelligence Platform leverages proprietary AI technology to capture, understand, and act on all customer interactions in a single,...

  • Senior Director, Enterprise Product Marketing Lead

    4 weeks ago

    San Francisco, California, United States Marketo, an Adobe Company Full time

    Join Our TeamWe're on a mission to empower businesses to create exceptional digital experiences. As a Senior Director, Enterprise Product Marketing, you'll play a key role in driving our growth strategy and developing innovative solutions for our customers.The OpportunityOur company is at the forefront of the digital revolution, and we're looking for a...

  • Product Marketing Manager

    3 days ago

    San Francisco, California, United States FocusKPI Inc. Full time

    Job DescriptionFocusKPI Inc. is seeking a highly skilled Principal Product Marketing Manager (Cloud Enterprise) to join their team. This role will be responsible for developing and executing marketing strategies to drive business growth and customer engagement.Key Responsibilities:Develop and implement marketing plans to achieve business...

  • Product Manager, Enterprise Solutions

    4 days ago

    San Francisco, California, United States Figma Full time

    About FigmaFigma is a design and collaboration platform that empowers teams to create and iterate on products together. As a company, we're passionate about making design accessible to everyone, and we're growing our team of talented individuals who share this vision.Job DescriptionWe're seeking an experienced Product Manager to lead our Identity and Access...

  • Head of Enterprise Product Strategy

    1 month ago

    San Francisco, California, United States Notion Full time

    About Notion:We're a software company on a mission to empower individuals, teams, and organizations to create, customize, and collaborate on digital tools. Our platform enables users to build tailored solutions for any problem or challenge, making software development more accessible and efficient.With a strong focus on design, craft, and user experience,...

  • Senior Product Marketing Leader

    1 day ago

    San Francisco, California, United States Ripple Full time

    Product Marketing LeaderRipple is seeking a seasoned product marketing leader to drive our go-to-market strategy for our enterprise product suite. As a key member of our team, you will develop and implement a comprehensive product marketing strategy that aligns with company goals and drives product adoption and increased revenue.Key Responsibilities:Develop...

  • Product Marketing Leader for Adobe's Content Supply Chain Solution

    3 weeks ago

    San Jose, California, United States Adobe Full time

    About the RoleWe are seeking a highly skilled Product Marketing Leader to join our team at Adobe. As a Product Marketing Leader, you will be responsible for defining and driving the global Go-to-Market strategy and commercial model for our industry-leading Content Supply Chain solution.Key ResponsibilitiesDevelop and execute GTM programs that drive growth...

  • Enterprise Sales Leader

    4 weeks ago

    San Francisco, California, United States asobbi Full time

    Unlock Your Potential as an Enterprise Sales LeaderAsobbi is seeking a highly experienced and driven Enterprise Sales Leader to join our rapidly expanding AI company. With a focus on cutting-edge AI/GPUaaS solutions, you will be responsible for leading our GTM strategy across the Enterprise space.You will be a key player in identifying and qualifying sales...

  • Senior Product Marketing Manager Solutions

    2 days ago

    San Francisco, California, United States Tbwa ChiatDay Inc Full time

    Unlock the Power of Feature ManagementLaunchDarkly is seeking a Senior Product Marketing Manager, Solutions to drive our mission to empower teams to deliver, control, and measure their software through feature management.This role requires a cross-functional leader and subject matter expert for LaunchDarkly's integrations with industry leading platforms such...

  • Senior Product Marketing Manager Solutions

    2 weeks ago

    San Francisco, California, United States LaunchDarkly Full time

    About the RoleLaunchDarkly is seeking a Senior Product Marketing Manager, Solutions to drive our mission to empower teams to deliver, control, and measure their software through feature management.This role will work closely with product management and cross-functional partners to bring new solutions to market that integrate with industry-leading...