Digital Marketing Specialist
7 days ago
Champions Group Holdings is seeking a highly skilled Digital Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for managing and optimizing our online presence across various platforms.
Key Responsibilities- Listing and Lead Generation: Update and manage our Google Business Profiles and Google Local Service Ads to align with our company's marketing goals and objectives.
- Optimization and Analysis: Continuously optimize our LSAs and GBPs to improve performance metrics such as leads, ratings, and rankings. Utilize data analytics to drive decision-making and inform marketing strategies.
- Collaboration and Reporting: Work closely with our marketing team to ensure our local service ads are integrated with overall marketing strategies and resonate with our brand's vision and requirements. Generate detailed reports on campaign performance, insights, and recommendations for improvement to share with stakeholders.
- Education and Experience: 2-3 years of digital marketing experience or equivalent. A bachelor's degree in marketing, business, or related fields is preferred. Experience with Google Business Profiles, LSAs, and Google Analytics is required.
- Core Skills: Excellent marketing and administrative software skills. Effective organizational skills and the ability to handle multiple projects simultaneously and work under tight deadlines. Excellent research and analytic skills and written and verbal communication skills.
- Technical Skills: SEO background is helpful but not required. Proficiency with research and analytical skills.
- Attributes: Self-starter and problem solver with extreme attention to detail. Creative and innovative mindset. Enthusiastic, energetic, and positive. Works well with teams in a fast-paced environment.
- Health Insurance: Comprehensive medical, dental, and vision coverage.
- Retirement Plan: 401(k) with company match.
- Generous Time Off: Vacation, holidays, and sick leave.
- Ongoing Opportunities: Professional growth and advancement.
- Supportive Work Environment: Inclusive and dynamic work environment focusing on teamwork and employee satisfaction.
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